A Free-Reprint Article Written by: Scott Bywater Article Title: Is Social Media a Load of Hype?
See TERMS OF REPRINT to the end of the article. Article Description: Is social media a load of hype - interesting question, isn't it? After all, it's probably the biggest phenomenon happening on the web right now. It's cheap. It's easy to get onto. And it can give you massive leverage. But there's one downside: IT TAKES TIME. Additional Article Information: =============================== 393 Words; formatted to 65 Characters per Line Distribution Date and Time: 2009-12-30 10:30:00 Written By: Scott Bywater Copyright: 2009 Contact Email: mailto:[email protected] Scott Bywater's Picture URL: http://www.copywritingthatsells.com.au/images/scott2.jpg For more free-reprint articles by Scott Bywater, please visit: http://www.thePhantomWriters.com/recent/author/scott-bywater.html ============================================= Special Notice For Publishers and Webmasters: ============================================= HTML Copy-and-Paste and TEXT Copy-and-Paste Versions Of Article Are Available at: http://thePhantomWriters.com/free_content/db/b/social-media-hype.shtml#get_code --------------------------------------------------------------------- Is Social Media a Load of Hype? Copyright (c) 2009 Scott Bywater Copywriting That SELLS http://www.copywritingthatsells.com.au/ Is social media a load of hype - interesting question, isn't it? After all, it's probably the biggest phenomenon happening on the web right now. It's cheap. It's easy to get onto. And it can give you massive leverage. But there's one downside: IT TAKES TIME. No different to normal networking, really. If you look at networking in the real world, it does work. I've gained clients from networking... I've met friends from networking...and while I haven't done a lot of networking over recent years, I have made money from it before. However, here's what you need to weigh up. Is the networking worth the time? Because you know, when I look at the most successful people I know... the people bringing in seven figure incomes... they are not spending all their time on social networking sites. They're spending their time running ads, sending out sales letters and doing things on a larger scale. Sure, they all network. But they network smart. I once went to seminar with a guy who was a millionaire. And one of the things he said was: don't spend all your time at seminars talking to everyone and handing out business cards. You're not going to get wealthy doing that. Instead, target particular centres of influence and focus on building a relationship with them. And a few months ago, when I interviewed a social networking expert, she said that 95% of your business from places like twitter and facebook don't come directly from people buying from you and your links. But that's the way so many people are using it. They are using it to try and sell stuff. Big mistake. Instead, use this medium to build relationships. And focus on building relationships with centres of influence who really count. And once you have invested the time in building those relationships, send them the fill in the blanks letter template on pages 10-11 of lesson #2 of http://www.morecustomersmadeeasy.com (which I'll send you in advance if you order today) in order to leverage that relationship many, many, many times over. Remember, it's not the amount of followers you have on twitter...or the number of friends you have on facebook...in my view you can achieve huge levels of success... By cultivating DEEP relationships with KEY centres of influence. Nurturing those relationships by providing them with quality information, ideas and conversation. --------------------------------------------------------------------- Scott Bywater is a direct response copywriter with extensive experience in B2B and B2C writing. Mr Bywater is the author of Cash-Flow Advertising and More Customers Made Easy. You can gain access to his copywriting and marketing tips via his entertaining and eye opening "Copywriting Selling Secrets" newsletter available at http://www.copywritingthatsells.com.au/ --- END ARTICLE --- Get HTML or TEXT Copy-and-Paste Versions Of This Article at: http://thePhantomWriters.com/free_content/db/b/social-media-hype.shtml#get_code ..................................... TERMS OF REPRINT - Publication Rules (Last Updated: May 11, 2006) Our TERMS OF REPRINT are fully enforcable under the terms of: The Digital Millennium Copyright Act http://thomas.loc.gov/cgi-bin/query/z?c105:H.R.2281.ENR: ..................................... *** Digital Reprint Rights *** * If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). * Links must remain in the form that we published them. Clean links should point to the Author's links without redirects having been inserted into the copy. * You are not allowed to Change or Delete any Words or Links in the Article or Resource Box. Paragraph breaks must be retained with articles. You can change where the paragraph breaks fall, but you cannot eliminate all paragraph breaks as some have chosen to do. * Email Distribution of this article Must be done through Opt-in Email Only. No Unsolicited Commercial Email. * You Are Allowed to format the layout of the article for proper display of the article in your website or in your ezine, so long as you can maintain the author's interests within the article. * You may not use sentences from this article as an input for any software that steals sentences from others in order to build an article with software. The copyright on this article applies to the "WHOLE" article. *** Author Notification *** We ask that you notify the author of publication of his or her work. Scott Bywater can be reached at: [email protected] *** Print Publication Reprint Rights *** If you desire to publish this article in a PRINT publication, you must contact the author directly for Print Permission at: mailto:[email protected] ..................................... If you need help converting this text article for proper hyperlinked placement in your webpage, please use this free tool: http://thephantomwriters.com/link-builder.pl ***************************************************************** * * This email is being delivered directly to members of the group: * * [email protected] * ***************************************************************** ===================================================================== ABOUT THIS ARTICLE SUBMISSION http://thePhantomWriters.com is a paid article distribution service. thePhantomWriters.com and Article-Distribution.com are owned and operated by: Bill Platt 3010 E Raintree Stillwater, Oklahoma USA 74074 Learn more about our article distribution services by visiting: http://thephantomwriters.com/x.pl/tpw/info/article-distribution/index.html The content of this article is solely the property and opinion of its author, Scott Bywater http://www.copywritingthatsells.com.au/ --------------------------------------------------------------------- XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX ---------------------------------------------------------------------
