A Free-Reprint Article Written by: Martin Harshberger 

Article Title: 
Obama Tells the Banks to Lend!

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Article Description:
Any kind of real recovery and job creation is impossible
without access to credit by small to mid-sized businesses.
New entrepreneurs, and even experienced business people,
often ask me to help them write plans to get SBA financing
for a new or troubled venture. I tell them it just doesn't
happen that way. The SBA, USDA, and most other federal loan
programs simply guarantee bank loans. You have to get the
bank to approve your loan first. But banks are not in the
venture capital business. They want secure loans.


Additional Article Information:
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641 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2010-01-26 11:45:00

Written By:     Martin Harshberger
Copyright:      2010
Contact Email:  mailto:[email protected]


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Obama Tells the Banks to Lend!
Copyright (c) 2010 Martin Harshberger
Measurable Results LLC
http://www.bottomlinecoach.com/



Any kind of real recovery and job creation is impossible without
access to credit by small to mid-sized businesses.

A newsletter from the Small Business Administration dated
September 2008 provides the following interesting figures about
U. S. small businesses. It says the firms with fewer than 500
employees -

 * Represent 99.7% of all firms with employees.

 * Employ about half of private sector employees.

 * Create between 60% and 80% of all new jobs during the last
decade.

 * Generate more than half of non-farm gross domestic product.

 * Employ 40% of our nation's scientists, engineers, and
computer workers.

In spite of that information loans are tough to get for small to
mid-sized businesses.

Banks are looking for businesses that present no risk. Loans if
they make them, must be over capitalized, and in nearly all cases
personally guaranteed by the owner.

Even profitable small to mid-sized businesses in the U.S. have
trouble getting asset-based financing using receivables and
inventory as collateral.

New entrepreneurs, and even experienced business people, often
ask me to help them write plans to get SBA financing for a new or
troubled venture. I tell them it just doesn't happen that way.
The SBA, USDA, and most other federal loan programs simply
guarantee bank loans. You have to get the bank to approve your
loan first. But banks are not in the venture capital business.
They want secure loans.

Every business owner or CEO must start with a vision and a
well-constructed plan. Then evaluate all decisions about securing
and spending working capital against that plan.

If you don't have a clear vision, a well-constructed plan, and
well-defined goals, you can burn lots of cash going down blind
alleys and chasing false opportunities. That can cause you to
loose credibility with your lenders and investors. Or even worse,
lose your shirt!

When you need additional capital, know how much you need and
exactly how you're going to use it. With every trip to the well,
you may have to pay higher costs in terms of -

 * Equity dilution.

 * Additional personal guarantees.

 * Additional debt service costs.

Conserve your cash. If you don't, the day may come when you
can't get any more.

Evaluate non-revenue-based activities most critically.

It's relatively easy to calculate the return on investment for
things such as new machinery or raw materials that you'll use
within thirty days to manufacture products and generate sales.
It's much harder to evaluate the ROI for overhead expenditures,
such as information systems or employee benefits. But you still
need to do it.

For example, suppose you're considering investing in additional
employee benefits with the goal of reducing turnover. Do your
best to assess the recruiting, retraining, and other costs
associated with turnover. Then project how much reduction in the
turnover rate you can realistically expect as a result of the
proposed new benefits. Finally, estimate how much money the
reduced turnover will save you and calculate your ROI.

Look inside your organization for cash before you look outside.

Seek to free up working capital by -

 * Reducing inventory. Inventory is cash on your floor. Even
asset-based lenders generally won't loan you more than 50
percent of the value of your inventory.

 * Reducing rework and scrap. These soak up cash for materials
and labor, but they generate zero sales.

 * Retraining or dismissing underachieving employees. The
investment for underperformers is about the same as for high
producers, but the return is far less.

 * Increasing quality. This frees up cash by reducing the amount
of rework, scrap, and customer returns.

We've all heard the expression "Cash is King." That's even
truer when you don't have it and someone else does.

Over the years, I have gained (with considerable pain) a greater
understanding of and appreciation for the real cost of money. One
this is certain,

The golden rule: "He who has the gold makes the rules." 




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Martin Harshberger is Managing Partner of Measurable Results LLC.
Marty specializes in strategic planning, pre- and post-merger 
integration, as well as business process improvement. 
He can be reached at 662-844-9088 or by email at: 
mailto:[email protected] 
His new book Bottom Line Focus is available on Amazon 
and his website: http://www.bottomlinecoach.com/


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