A Free-Reprint Article Written by: Peter Gopal, Ph.D. 

Article Title: 
Nine Policies That Greatly Improve Collections in Your Dental Practice

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Article Description:
Many dental offices lose between $10,000 and $50,000
annually, year after year, due to deficiencies in Accounts
Receivable management. Sadly, some of them don't even know
how much money they are leaving on the table. With a
systematic process for collecting monies that are owed, a
practice can drastically reduce the revenues that remain
uncollected. Sound - and profitable - collections begin with
the following policies.


Additional Article Information:
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609 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2010-02-16 10:00:00

Written By:     Peter Gopal, Ph.D.
Copyright:      2010
Contact Email:  mailto:[email protected]



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Nine Policies That Greatly Improve Collections in Your Dental Practice
Copyright (c) 2010 Peter Gopal, Ph.D.
Visionary Management
http://www.visionary-management.com/



Many dental offices lose between $10,000 and $50,000 annually,
year after year, due to deficiencies in Accounts Receivable
management. Sadly, some of them don't even know how much money
they are leaving on the table.

With a systematic process for collecting monies that are owed, a
practice can drastically reduce the revenues that remain
uncollected. Sound - and profitable - collections begin with the
following policies.

Nine Collection Policies for Your Dental Practice

1. Do not schedule any treatment without providing the patient an
estimate. If the practice is providing a full treatment plan to
the patient in writing, be sure to state that the treatment could
change and hence the estimated cost could also change. Also,
state that the estimated costs are valid only for 90 days, as
fees are subject to change.

2. Both your clinical staff and your business staff must learn to
communicate value regarding treatment. Front desk staff must be
confident in asking for money.

3. Assign a single staff person to take full responsibility for
Accounts Receivables (A/R). Request periodic reports from this
person and review them carefully. These reports must be put out
once per month or more frequently. Set standards and targets for
A/R totals and A/R age and communicate them clearly to this staff
person. Discuss the status on A/R at Team Meetings.

4. Base all staff bonuses on collections, and not on production.
This ensures that everyone has a vested interested in collecting
payments that are due to the practice.

5. Notate or designate patients with a poor payment history in
your records and take particular care to enforce financial
policies with these patients.

6. Do not seat any patient in a treatment chair who has not
signed a Financial Policy Sheet, which explains the financial
policies of the office and clearly defines the patient's
financial responsibility.

7. Support your staff in enforcing the financial policy, as some
patients may try to negotiate special discounts or different
terms for payment. With the exception of Senior Citizen
Discounts, no other price cuts or concessions should be offered.
You run a professional practice, not a retail store. Once
financial policies are set in place, your front desk staff should
not consult the doctor regarding granting a discount when the
patient is still in the office. Some patients may ask the front
desk staff to ask the doctor if he or she would give a discount.
Your staff should simply say that the doctor does not get
involved in financial decisions.

8. Invest in software training and be sure to sign up for
technical support. Maintain a binder with notes regarding the
software. Staff turnover is inevitable, and having in-house notes
will make it easier to train the new person. Make sure at least
two staff members know how to use the software. The doctor needs
to know the capabilities of the software, but does not need to
know its intricacies.

9. Set up software privileges in such a way that no staff member
can delete accounts. Only the doctor/spouse should have this
privilege. Provide only one or two staff members with the access
and password to alter accounts and enter checks and other
payments. Other staff members should have access to the schedule
and be able to answer the phone and schedule a patient. They
should also be able to read account balances, but not have the
privilege to alter balances.

With support from your staff, you should be able to implement the
above system in 30-45 days. You'll quickly be on the road to
collecting more money with less hassle, leaving you more time to
treat patients and enjoy dentistry. 




---------------------------------------------------------------------
Peter Gopal, PhD, together with his wife, Hema Gopal, M.B.A. and 
D.M.D., consults with dentists who are intent on building a more 
profitable practice.  Whether you are leaving money on the table 
due to broken patient appointments, improper scheduling, poor 
case acceptance, low hygienist productivity, excessive overhead, 
or unnecessary reliance on PPOs, they can pinpoint your 
weaknesses and prescribe remedies.  Receive a free, realistic 
assessment of the earning potential of your dental practice by 
going to: http://www.visionary-management.com/assessment.php


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