A Free-Reprint Article Written by: Thayne Carper 

Article Title: 
Business Turnaround: Reorganize Your Company and Focus on Its Profitable Areas

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Article Description:
After you have determined the root cause of your company's
problems, you must now reorganize to make your company
profitable. All companies have strengths and weaknesses, and
it would be wise to recognize which areas are assets to you
and which need improvement.


Additional Article Information:
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539 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2010-02-25 10:00:00

Written By:     Thayne Carper
Copyright:      2010
Contact Email:  mailto:[email protected]



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Business Turnaround: Reorganize Your Company and Focus on Its Profitable Areas
Copyright (c) 2010 Thayne Carper
Thayne Carper
http://www.thaynecarper.com/



After you have determined the root cause of your company's
problems, you must now reorganize to make your company
profitable. All companies have strengths and weaknesses, and it
would be wise to recognize which areas are assets to you and
which need improvement.

Identify Assets and Liabilities

A good business turnaround plan would have you determine how your
profitable core is composed and which products or services are
the biggest money losers. A business turnaround requires you to
focus on the good, as the products or services that are the
foundation of your company should be maintained and given far
more attention than your company's weaker elements.

Once you have determined what products or services are money
makers or money losers, you should use your best products or
services as the foundation of your reorganized business - this is
key for a business turnaround plan. This may not result in any
significant changes; for example, if 90% of your business is
profitable and the other 10% not, then eliminating the weaker
elements will likely not fundamentally change the nature of your
business.

However, if 20% of your business is profitable and the rest not,
then this will be a serious reorganization that will likely
change the very nature of your company. In this situation, you
would have to discard inventory, facilities and perhaps even let
go of people associated with the unprofitable components of your
company. A good business turnaround plan requires that you focus
on what produces positive cash flow and discard what doesn't.

There is no economic reason to maintain the divisions of your
company that do not generate positive capital. They are a drain
on your resources and on the parts of your company that do make
money. A business turnaround plan must include the changes
necessary to make your company profitable, focus on what works,
and discard or at least make significant alterations to the rest.

Take Costs Cutting Measures

Of course, there are other changes you can make for your business
to become more profitable. Not only do you need to reorganize
your business around its profitable core, but also you should
look into how best to cut costs, which your business turnaround
plan should discuss. Wages, supplies, inventory, and rent are the
four biggest costs a company faces, and they understandably cut
into a company's profits. Regarding wages, it may be to your
advantage to institute a wages freeze in order to save on costs.

You may have a fixed rate for supplies and other inventory;
however, there may be a way to renegotiate those contracts to a
lower rate or even begin looking for another supplier with lower
costs. Finally, the rent you pay for a building can be negotiable
should you realize that its simply too high, or above fair market
value, or you can find another building in another location for a
cheaper price.

Business turnaround plans only work if your company becomes
profitable, and sometimes you have to cut your own costs rather
than sell more product or services to make that happen. If you
really want to increase your profit margins, then you must take
all of these factors into consideration. After all, lower costs
equal higher profits. 




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Thayne Carper spent 4 years of college competing in student 
business plan competitions.  He's never won a business plan 
competition and was dropped from his college's entrepreneurial 
program for lacking potential. Today, he is one of the youngest 
published experts on the topic of business turnarounds and cost 
reduction. Visit his website lower supply costs up to 30% for a 
copy of his report "The Definitive Guide to Doubling Your Profits
in less than 6 Months" (http://www.ThayneCarper.com/FreeReport) 
and learn how you can easily lower supply and service costs 
up to 30% without hiring a consultant. Learn more: 
http://www.ThayneCarper.com/


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