60-80% failure rate seems insurmountable. I would have said 50% would have
been the highest tolerance for a new technology to fail, 50-50. If you are
expecting 60-80% failure you had better make a friggin BOATLOAD of cash with
the winners, since those 2 to 4 Winners have to cover their own cost PLUS
the cost of the 6-8 losers for every 10 products.

wow

On Mon, Apr 12, 2010 at 6:10 PM, Cary Preston <[email protected]> wrote:

> Came across a section that I thought was pertinent to all the speculation
> on Android tablets and whether or not Chrome OS will ever be employed:
>
>  Marissa Mayer, Google’s vice president for search products and user
> experience, believes that the
> company’s future success hinges on innovation. She encourages risk-taking
> and readily acknowl-
> edges that 60–80% of the company’s new products will fail. However,
> creating an organizational
> culture that embraces failure also helps produce the new product
> introductions that should sustain
> the company’s future sales growth
> (Garrison, Ray H.. Managerial Accounting, 13th Edition. McGraw-Hill Higher
> Education/CourseSmart, 02/13/2009. 520)
>
>
> So I guess to Google it's to be expected for things like Wave to utterly
> flop. I guess Google is the true antithesis to Apple; Apple is elegant, all
> products are seamlessly integrated, and control of the product line is about
> as central as you can get where Google's products are utilitarian, hardware
> is farmed out to any manufacturer that is interested (and software is freely
> altered and adapted), and the strategy seems to be let the engineers roam
> free and see what of the things they come up with stick.
>
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