Verizon in talks to charge for TV channels based on real viewing time

Few of us like paying for TV we don't use, and there's been attempts to fix a 
broken model that makes TV providers pay for channels in blocks, no matter the 
viewer interest. Verizon's lead programming negotiator, Terry Denson, has told 
the Wall Street Journal that a more logical usage-based approach may come to 
FiOS TV. The telecom firm is in talks with mid-size and smaller content 
companies to pay for channels only based on how long we watch: Verizon would 
pay whenever a subscriber tunes in for at least five minutes. In theory, it's a 
win-win strategy that lowers Verizon's overhead (and hopefully ours) while 
rewarding the more successful smaller channels. Of course, there's no guarantee 
that a deal will go through -- and while Verizon will ask about a similar model 
when renewing major contracts, Cablevision's battle shows how much media giants 
will resist disruption of a steady revenue stream.

Filed under: Home Entertainment, HD, Verizon

Comments

Via: Gizmodo

Source: Wall Street Journal



Source: 
http://www.engadget.com/2013/03/18/verizon-in-talks-to-charge-for-tv-channels-based-on-viewing-time/

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