Yes, Tom, it was Asch. He re-conceptualized earlier data by Lorge to suggest that people change the meaning of a persuasive message depending on the source. Here's the reference:
 
Asch, S. E. (1948). The doctrine of suggestion, prestige, and imitation in social psychology. Psychological

Review, 55, 250–276.

 

Take care,

Marty Bourgeois

University of Wyoming

 


From: Tom Harlow [mailto:[EMAIL PROTECTED]
Sent: Tue 1/10/2006 11:06 AM
To: Teaching in the Psychological Sciences
Subject: Ancient reference on meaning change

I read an article many years ago where participants were given sayings by famous people (e.g.,"every generation needs a revolution" ) attributed to a credible ( like Thomas Jefferson) or non-credible source (like Lenin). Essentially subjects agreed more with the statements attributed to credible sources. I believe the author advocated a meaning change interpretation and that the author was Asch, but I'm not certain of this. I want to say the study was done before WWII.  I've tried tracking this article down before without success, so I'm ready to ask for help. Anyone recognize this reference?
 
 
TIA, Tom


Thomas Harlow, PhD
Missouri Valley College
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Marshall, MO 65340
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