Dear Tipsters:

This morning after my Cognitive Psychology course I noticed that someone
had accidentally left behind a 'book'. This turned out to be a photocopy
of the course text, professionally spiral-bound in plain card covers (no
identifying marks, naturally), which covered every chapter in the
syllabus, thus about 500 pages. 

With 2 pages per sheet, and assuming 5 cents per page in bulk, this
would cost only about $15 to produce, instead of the $130 that our
bookstore charges. (And this for the 2005 6th edition of Matlin, one
that will be superceded in a few months and thus drop to minimal resale
value).

The labour of making the first photocopy obviously is considerable, but
after that there is little problem. I wondered whether unscrupulous
individuals (perhaps off-campus) may soon be tempted to run off multiple
illicit copies and sell them to students? For a class of 100, with
copies sold at $25 each, that could be an easy profit of $1000. I doubt
that this is happening as yet, but it may be starting, and the
temptation is certainly there.

One more argument for short, cheap textbooks of the no-frills variety?
(Very rare, unfortunately).

Leo


Leo Standing, PhD                Tel:         819-822-9600, ex.2456 
Psychology Dept,                  fax:          819-822-9661     
Bishop's University,               home:      819-346-1897 
2600 College St, 
Sherbrooke QC,                   Office hours:  MW 3-4
J1M 0C8                                                   TTh 2:30-4:30

Date:    Wed, 14 Mar 2007 09:44:13 -0400
From:    Kathy Doherty <[EMAIL PROTECTED]>
Subject: Re: Textbook cost issue

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I've been following the discussion with some interest. Certainly, I am
concerned about the high cost of textbooks and the various strategies
employed by publishers to require students to publish new books.
However, I'm not sure that I am quite so sympathetic to the argument
that it's all because of the used book market. Many other products in
our culture operate the same way. The person who purchases the new
product (cars, appliances, clothing) pays full price to the
manufacturer. Some individuals keep the product for its (or their)
lifetime. Others use the product for a while and then resell it to
someone else. The manufacturer does not make any money on these
secondary transactions. Sometimes products are even sold to a third and
even a fourth party. We don't hear other product manufacturers crying
because Ebay or the Classified section of the newspaper is stealing
their business?

Just another point to ponder..

Kathy





Kathleen T. Doherty, Ph. D.
Coordinator and Professor of Psychology
Harrisburg Area Community College
One HACC Drive, W-232
Harrisburg, PA 17110
(717) 780-2496
[EMAIL PROTECTED]



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