Allen:

You have an interesting impression. I haven't heard of the book and I notice that it is not among the top 35 in the NY Times non-fiction list.

Maybe this is another case in which the obvious finally to inside the beltway.

Ken


Allen Esterson wrote:
From this side of the pond there is an impression that Drew Westen's *The
Political Brain: The Role of Emotion in Deciding the Fate of the Nation*
has taken Washington (and political America) by storm. Now it may well be
that Westen's message is something Democrat election campaign advisors
should take to heart, but I must say that when I first heard about it my
immediate reaction was that it was (to use the vernacular) a statement of
the bleedin' obvious. How long is it since you saw a TV commercial for a
car [trans.: automobile -:) ] that gave the viewer *specific* factual
information about its performance, rather than an appeal to the emotions?
Or, to take a more directly relevant example, let's go back to the dear
old Bard and the funeral oration scene on the death of Caesar. For Brutus'
oration, Shakespeare gives him a speech in prose (as far as I can see the
only one in the whole play) in which he appeals to the crowd to understand
the reasons for the action of the conspirators. Then back to blank verse
for Mark Antony. And how does he appeal to the crowd:


Allen Esterson
Former lecturer, Science Department
Southwark College, London
http://www.esterson.org


--
---------------------------------------------------------------
Kenneth M. Steele, Ph.D.                  [EMAIL PROTECTED]
Department of Psychology          http://www.psych.appstate.edu
Appalachian State University
Boone, NC 28608
USA
---------------------------------------------------------------


---
To make changes to your subscription go to:
http://acsun.frostburg.edu/cgi-bin/lyris.pl?enter=tips&text_mode=0&lang=english

Reply via email to