Hi

Having just read "The Sneetches" for the umpteenth time to my son, I've decided 
to follow up with TIPs a question (psychological!) that I've often wondered 
about.  One of the interesting phenomenon observed in repeated surveys of 
people's attitudes, for example to the idea of a Black President, is that 
attitudes change much more markedly across generations (cohorts) than within a 
generation (birth cohort).  In some such surveys, attitudes are remarkably 
stable within-cohorts and markedly changed (improved) across cohorts.  This 
raises the interesting question of what produces the generational change.

There are innumerable possibilities, but I wonder about Dr. Seuss's role.  For 
those not familiar with the Sneetches, the story involves star-bellied 
Sneetches who hold themselves superior to Sneetches without stars, until 
Sylvester McMonkey McBean comes along with his star-on (and star-off) machine 
to take everyone's money putting on and taking off stars until no one knows who 
was who (and no one eventually cares!).

I wonder whether children incorporate the clear object lesson of this Seuss 
poem, and what its impact on adult attitudes might be in a very general way.  
It is not specific to race, ethnicity, gender, whatever, but clearly 
communicates the arbitrariness of much discrimination.

Not easy to see how to evaluate empirically, although some things come to mind, 
such as  surveys of people's exposure to Seuss, perhaps across cultures, and 
their attitudes toward various groups (or perhaps their attitude toward 
discrimination in general), or perhaps even experimental exposure of children 
to the Sneetches.

A number of Seuss's other poems are similarly enlightening, depending perhaps 
on your political orientation (e.g., Yertle the Turtle).

Happy New Year, and as always,

Take care
Jim


James M. Clark
Professor of Psychology
204-786-9757
204-774-4134 Fax
[email protected]
 
Department of Psychology
University of Winnipeg
Winnipeg, Manitoba
R3B 2E9
CANADA



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