I don't think that they have a hard time remembering it; I suspect they never 
encoded it in the first place. I'm not sure why they would, unless they were an 
advanced student, and could place it in the context of their general knowledge 
about psychology. For example, I spend about 15 minutes on the first day of 
social psych telling them why I use Kenrick, Neuberg, & Cialdini's text, 
talking a little about each of them as researchers, etc., but after that I 
don't see why the students would pay any attention to the authors, unless we 
discuss a study later in the semester by one of the authors..

________________________________________
From: Mike Palij [[email protected]]
Sent: Sunday, March 28, 2010 11:37 AM
To: Teaching in the Psychological Sciences (TIPS)
Cc: Mike Palij
Subject: [tips] An Informal Memory Test

I'm curious about people's experience when in their courses
they ask which books students had used previous courses.
I lab courses that I teach statistics is a pre-requisite and almost
every time that I ask "which textbook did you use in statistics",
I typically get responses like "it was a green book" or "is was
an orange book".  Since I also teach statistics and am familiar
with a few stat textbooks and which ones other teachers use,
I may ask "Gravetter and Wallnau" "7th edition" (greenish cover)
or "6th edition" (orange cover).  I have no idea what they're
referring to when they say "red cover" or "blue cover" (no one
has ever been clever enough to say a "grue or bleen cover").

This doesn't seem limited to statistics textbooks which one
could argue that some "rerpession" mechanism is operating. ;-)
Questions about authors of their intro psych, social psych,
abnormal psych, etc., often are unproductive.  Sometimes
people can remember the author of supplementary texts
such as books by Oliver Sacks but even here memory is
not so good.

So, the question is "Why can't students who spend about
15-16 weeks with a textbook, presumably reading it and
taking notes, and preparing for exam on material therein,
have such a hard time remembering who the author(s) of the
textbook was?"

I assume that someone somewhere has done a study of this
and there may be significant differences between disciplines,
such as Samuelson's Economics text and other "classic"
textbooks in other areas are well known and majors in the
field know the importance of that particular text (it is hard
to say if there ever was a similar kind of text in psychology
though the Hilgard and Atkinson intro psych texts may have
once counted).  Anyone know of such a study?

-Mike Palij
New York University
[email protected]


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