I think a lot can be done with HTML5 technologies like canvas and native
video and audio in the browser. Throw on top technologies like Modernizer and
jQuery and I believe many things can be accomplished.
My assumption (correct me if I am wrong) is that when these companies get
hired by Disney or whatever are very much stuck in their ways. They used
Flash and always have and their staff working on the games is trained in it
and will not change. Maybe it is the power of the tools, familiarity, DRM, or
naive CEO, but Disney will give them a huge payout not knowing that a
percentage of viewers to their site cannot view their content.
That is why I will never work for one of those companies ever again and
prefer to fly solo with my own biz. I don't want to feel marginalized and
micro managed because some boss heard a buzzword on how things should be or
is hell bent on copying the competition. I feel sorry for employees of those
companies who sit in the cubicle, do the bare minimum, and do what they are
told without being questioned in some fear of getting fired, losing their
assets, and their wife and kids leaving them and living with her mother.
