There is a lot of cooperation between projects already. What is gained by merging the branding exactly? Something more tightly integrated? I'm not so sure even that would be true. We're all working together as it is. Trisquel works with ThinkPenguin. We're working with Atheros. Trisquel works with Ubuntu. Trisquel works with the FSF. And so on...

What your talking about seems to me to be more of a marketing / public relations move. I think there could be some advantages in regards to web development though and public relations. Merging resources to pay one person or small team would likly help. However I'm not so sure that there is the money to do that. The FSF probably has the money and a few of the most popular distributions. ThinkPenguin also has a little bit... that is probably about the extent of it though.

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