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Clear language
Clear
 Language, also known as plain language, is a set of principles that 
have been developed to ensure that the written language is clear. Clear 
language principles cover such areas as sentence length, sentence 
structure, the use of headings and fonts and white space.
http://www.esportfolio.com/esport/english/AuthenticMaterials/glossary_e.cfm



Plain language noun accepted language, clear language, cogent writing, concise 
writing, conventional language, 



correct English, exact writing, plain English, plain speaking, plain speech,
 precise expression, precise writing, 



specific writing, unambiguous 
legalese, unambiguous technical langugage, unambiguous specialized 
jargon,  



understandable language,  Generally: plain language laws



Associated concepts: comprehensible writing, correct writtng, effective 
writing, proper writing

Three Definitions of Plain Language

            By Cheryl Stephens
            Definition 1 -- Brian Garner
            Brian Garner, in The Elements of
              Legal Style, answers:



            What do we mean by "plain language"? 

I
              define it as the idiomatic and grammatical use of language that
              most effectively presents ideas to the reader. 

By that
              definition, plain language may be, in some sense, unplain. 

Who
              would call Kant's categorical imperative plain, despite the
              seeming simplicity of the words?

 "Act as if the maxim on
              which you act were to become, through your will, a universal
              law." 

On the other hand, who would volunteer to simplify
              it?



            Most of us, when writing, are not framing Dantian thoughts. 



We
              should stick to a plain approach. 



Our age prefers it... 




Your
              readers are the ones, finally, who matter: 



You have invited them
              to attend your words, you seek their precious time, and you may
              even expect to be paid for your efforts. 



Courtesy requires that
              you show your readers some grace and consideration.







Dantian: http://en.wikipedia.org/wiki/Dantian






            Definition 2 -- The Minister of Multiculturalism and
              Citizenship on clear language:

            The Office of the Minister of Multiculturalism and Citizenship
              of Canada says, in Plain Language: Clear and Simple:




            "Plain language writing is a technique of
              organizing information in ways that make sense to the reader. 

It
              uses straightforward, concrete, familiar words. 

You can use these
              techniques to adapt what you have to say to the reading abilities
              of the people who are likely to read your document. 

Using plain
              language to explain concepts and procedures involves using
              examples that relate to your reader's
              experience..."

Using
 plain language means you include  clear language definitions where it 
is necessary to use words that are not normally used in plain language. 


And include examples of how it used in sentences using the word. 

That means include plain language sentences to demonstrate the use of the 
specialized word.  

And create the sentences based on something common, that  the reader can relate 
to. 


In such situations, you need to include at least a couple of "examples of use"  
sentences. 


But at the same time, specialized words should be avoided as much as 
possible, and used only when no other "plain language"  word is 
available.



            Plain language:



            Reaches people who cannot read well.
Helps all readers understand information.
Avoids misunderstandings and errors.

Saves time, because it gets the job done well the first
                time.


            Definition 3 -- Cathy Chapman
            Cathy Chapman was Director of the National Literacy
              Secretariat and was a key person in the Canadian government's
              plain language implementation program. 



At the Just Language
              Conference in Vancouver, she offered this definition:



            "Plain language is a technique of organizing
              information in ways that make sense to the reader, 

and thinking
              about your reader first and foremost and using language that is
              appropriate for 

your audience's reading
              skills."





            In its annual report for 1991-1992, the Plain Language
              Institute of British Columbia stated:



            "When we first tell people that we promote the
              use of plain language in legal documents, most breathe a sigh of
              relief. 

They think they will never again have to wade through
              Latin, archaic English, or incomprehensible legal terms, or 
specialized jargon. 

But when
              you work with the language of law or government, you quickly
              realize that the challenge of plain language goes far beyond
              vocabulary. 

You also have to think about how words are used,
              sentences constructed, documents designed, and how people infer
              meaning from words."



            But even well-organized sentences that use commonly understood
              words can be presented on the page in a way that makes the
              message hard to understand. 



Organizations such as the
              Communications Research Institute in Australia and the American
              Document Design Centre (now the Information Design Center) have
              done a great deal of work to understand how design affects
              readability. They have helped create a body of knowledge about
              almost every aspect of how words appear on paper.


Despite all that we have learned, defining what is
  "plain" remains elusive. What is completely
              understandable to one reader may be beyond another's
              comprehension. 



Mark Vale, a specialist in clear language and
              information management, points out that words are merely symbols,
              and have no inherent meaning.



            Meaning exists in the minds of people. 



If they wish to
              communicate with one another, they must choose symbols which mean
              similar things to both writer and reader. 



But how do we know what
              meaning a reader will give to any particular word symbol? 

Our
              task is made even more difficult, and more critical, with the
              knowledge that more than one in three Canadian adults have some
              difficulty reading.



            Reading theorists point out that people receive meaning from
              text by reading a sentence and inferring the author's meaning
              from it. 



The ability to make the correct inference depends on,
              and varies with, the knowledge each reader has of the world in
              general and the specific concepts which the writer addressed. 



Asking "What does my reader know and understand?" can
              help the writer choose appropriate words to deliver a
              message.





            The best way to know how readers will interpret words is to
              ask them. 



Plain language means testing documents. 




Many people
              fear document testing is an expensive and time-consuming process. 



But there are many ways to test a document that need not be a
              vacuum for money and time. 



For certain critical and widely
              distributed documents, even expensive tests are cheaper than the
              economic, social and personal costs that result when people are
              unable to understand the documents important to their lives.





            Plain language is not, as some suggest, "sending Dick and
              Jane to court.


" Nor is it a false art of rendering English
              down to a small monosyllabic vocabulary. 



It is the appropriate
              and correct use of the full vocabulary in well-structured
              sentences, following established rules of grammar. 



Clear language is language
              that is free of jargon and chosen with sensitivity to the needs
              and prior knowledge of the intended reader.




Summary: 



Clear language is a language that duplicates understanding in the intended 
recipient.




Clear
 language is a language that causes  what you know and understand, to be
 duplicated in your intended reader, recipient, or student, or audience. 



Clear
 language is a language which when spoken or written and read, causes 
the  listener or reader to know and understand exactly what you know and
 understand, and what him to know and understand on the intended subject..


It is called duplication of understanding. 




Clear 
language means your intended recipient has an exact duplicate of what 
you know and understand, and is able to express it or explain it and 
carry out its intention, objectives or goals, and is most likely to 
remember it.  It will stick in his memory. 




To be able to speak in clear language requires a good amount of common sense.

                                          
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