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Kingdom Come

TIME MAGAZINE (Religion) 4.8.1997 Vsk. 150 N:o 5 BY DAVID VAN BIEMA

The Mormons' True Great Trek Has Been To Social Acceptance And A $30 Billion Church Empire

In Salt Lake City, Utah, on a block known informally as Welfare Square, stands a 15-barreled silo filled with wheat: 19 million lbs., enough to feed a small city for six months. At the foot of the silo stands a man--a bishop with the Church of Jesus Christ of Latter-day Saints--trying to explain why the wheat must not be moved, sold or given away.

Around the corner is something called the bishop's storehouse. It is filled with goods whose sole purpose is to be given away. On its shelves, Deseret-brand laundry soaps manufactured by the Mormon Church nestle next to Deseret-brand canned peaches from the Mormon cannery in Boise, Idaho. Nearby are Deseret tuna from the church's plant in San Diego, beans from its farms in Idaho, Deseret peanut butter and Deseret pudding. There is no mystery to these goods: they are all part of the huge Mormon welfare system, perhaps the largest nonpublic venture of its kind in the country. They will be taken away by grateful recipients, replaced, and the replacements will be taken away.

But the grain in the silo goes nowhere. The bishop, whose name is Kevin Nield, is trying to explain why. "It's a reserve," he is saying. "In case there is a time of need."

What sort of time of need?

"Oh, if things got bad enough so that the normal systems of distribution didn't work." Huh? "The point is, if those other systems broke down, the church would still be able to care for the poor and needy."

What he means, although he won't come out and say it, is that although the grain might be broken out in case of a truly bad recession, its root purpose is as a reserve to tide people over in the tough days just before the Second Coming.

"Of course," says the bishop, "we rotate it every once in a while."

For more than a century, the members of the Church of Jesus Christ of Latter-day Saints suffered because their vision of themselves and the universe was different from those of the people around them. Their tormentors portrayed them as a nation within a nation, radical communalists who threatened the economic order and polygamists out to destroy the American family. Attacked in print, and physically by mobs, some 30,000 were forced to flee their dream city of Nauvoo, Ill., in 1846. Led by their assassinated founder's successor, they set out on a thousand-mile trek westward derided by nonbelievers as being as absurd as their faith.

This year their circumstances could not be more changed. Last Tuesday, 150 years to the week after their forefathers, 200 exultant and sunburned Latter-day Saints reached Salt Lake City, having re-enacted the grueling great trek. Their arrival at the spot where, according to legend, Brigham Young announced, "This is the right place" was cheered in person by a crowd of 50,000--and observed approvingly by millions. The copious and burnished national media attention merely ratified a long-standing truth: that although the Mormon faith remains unique, the land in which it was born has come to accept--no, to lionize--its adherents as paragons of the national spirit. It was in the 1950s, says historian Jan Shipps, that the Mormons went from being "vilified" to being "venerated," and their combination of family orientation, clean-cut optimism, honesty and pleasant aggressiveness seems increasingly in demand. Fifteen Mormon Senators and Representatives currently trek the halls of Congress. Mormon author and consultant Stephen R. Covey bottled parts of the ethos in The Seven Habits of Highly Effective People, which has been on best-seller lists for five years. The FBI and CIA, drawn by a seemingly incorruptible rectitude, have instituted Mormon-recruitment plans.

The Mormon Church is by far the most numerically successful creed born on American soil and one of the fastest growing anywhere. Its U.S. membership of 4.8 million is the seventh largest in the country, while its hefty 4.7% annual American growth rate is nearly doubled abroad, where there are already 4.9 million adherents. Gordon B. Hinckley, the church's President--and its current Prophet--is engaged in massive foreign construction, spending billions to erect 350 church-size meetinghouses a year and adding 15 cathedral-size temples to the existing 50. University of Washington sociologist Rodney Stark projects that in about 83 years, worldwide Mormon membership should reach 260 million.

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