For 18 months, subscribers to Richard Branson-owned Virgin Cable were
denied a package of channels from Rupert Murdoch's Sky, most notably
the entertainment channel Sky One (where many American series get
their first airing) and Sky News, as the two gazillionaires let their
egos fly (Branson claimed Murdoch was trying to "strangle at birth"
the cable systems he had just acquired from NTL and merged with his
Virgin Mobile cell phone business).  Virgin had to mollify angry
susbscribers who didn't like being cut off from "Lost" and "Battlestar
Galactica" mid-stream with deep discounts.  Well, Branson and Murdoch
decided to play nice and the Sky channels returned to Vrigin
yesterday:

http://www.guardian.co.uk/media/2008/nov/14/tv-ratings

The return of Virgin subscribers gave ratings spikes to Sky One's
prime time lineup of "Noel's Are You Smarter Than a 10-Year-
Old?" (yes, their version of "...5th Grader?", hosted by Noel Edmonds,
who also hosts "Deal or No Deal"--there's also a daytime version with
Ant and Dec clones Dick and Dom), "Bones" and "Cold Case" (which air
months before the terrestrial networks get around to them, if they do
at all).
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