After two decades of living on borrowed time by charging higher ad rates as the ratings go down, the network model may have to make serious changes--like giving back 10 p.m. to the affiliates, emulating cable (fewer originals, shorter runs, even stripping reruns), farming out low-rated nights (they hope like the Saturday morning schedule brokering, not MRC's disastrous Sunday night CW brokering) or maybe even ceasing as a broadcast network and going to cable and selling the once-license-to-print-money owned-stations (don't laugh there, remember that NBC and to a major extent ABC/Disney are out of the radio biz):
http://www.variety.com/article/VR1117996347.html?categoryid=14&cs=1# In the article is something ominous: When 4Kids' contract to program Fox Saturday mornings ends in January (as they've already moved to The CW), two of the four hours will go back to the affiliates and the other two will become--infomercials. That's right, infomercials on a Big 4 network. And if you dare to look at the comments, the article's been Drudged-- and like most Drudgies, they only read the headline "NEEDED: NETWORK BAILOUT?" and don't bother reading the rest of the article. --~--~---------~--~----~------------~-------~--~----~ Like TV only smarter. You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [EMAIL PROTECTED] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en -~----------~----~----~----~------~----~------~--~---
