Canadian pay-TV channel files for bankruptcy protection

http://www.cbc.ca/arts/story/2009/06/18/superchannel-bantruptcy-protection569.html


Super Channel, an Edmonton-based TV network that is one of just three
players in Canada's pay-television industry, has filed for bankruptcy
protection.

The channel's parent company, Allarco Entertainment Inc., filed for
bankruptcy protection Wednesday in an Alberta court. Media reports
indicate day-to-day operations will continue.

"We want to make it clear to our customer base that Super Channel is
not bankrupt or in receivership," the Hollywood Reporter website
quoted Super Channel president Malcolm Knox as saying.

"Operations continue without interruption," he said in a statement to
subscribers and program suppliers.

Allarco is expected to announce Thursday that the channel will
restructure under the Companies' Creditors Arrangement Act, according
to the Globe and Mail.

According to court documents, Super Channel has around 220,000
subscribers, and liabilities that total $139 million. The number of
subscribers falls well short of the company's target of 800,000 for
its first four years, the Hollywood Reporter said.

There are only two other players in Canada's pay television market —
Astral Media Inc.'s The Movie Network (TMN) and Corus Entertainment
Inc.'s Movie Central. Until Super Channel opened for business in
October 2007, those two companies effectively had regional monopolies
— TMN operates in Eastern Canada, while Movie Central services the
West.

The Super Channel faced competition not only from those two Canadian
channels, but also U.S. channels like Turner Classic Movies and
American Movie Classics, both of which landed on Canadian airwaves in
2008.

A statement by Knox published in the Globe report, however, appears to
single out cable carriers as one of the main offenders when it comes
to his company's financial woes.

"Our biggest challenge has been accessing consumers through
distribution undertakings that have become increasingly powerful
vertically integrated companies which no longer take CRTC decisions
seriously," Knox said in a statement.

The channel broadcasts feature films, original series, specials and
mini-series in high definition.

Allarco is owned by Charles Allard, whose Touch Canada Broadcasting
Inc. operates radio stations in Calgary and Edmonton.

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