On Fri, Jul 12, 2013 at 12:35 PM, Mark Jeffries <[email protected]>wrote:

> Looks like Syfy will be very happy about moving their crappy made-fors to
> Thursday nights for the summer after years on Saturday nights--the tweets
> were fast and furious after last night's "Sharknado," starring (and we use
> that term advisedly) Ian Ziering and Tara Reid and about sharks hidden in
> tornadoes (we are not kidding), with celebs joining in the wisecracking
> like Elizabeth Banks, "Lost" creator Damon Lindlof and Patton Oswalt, among
> others--looks like Skiffy will brush off the whining fanboiz just like they
> usually do:
>
>
> http://www.thewrap.com/media/article/sharknado-takes-big-bite-hollywood-tweeters-102706
>

Does anyone know what drove this tweeting flash mob? I use Tweetdeck and I
have a column for a group of beat writers for the Pittsburgh Penguins and
two reporters, for competing papers, live tweeted the movie last night.
There were retweets from other hockey writers so somehow this became an
event.

For a savvy network or cable channel, this seems like a good way to draw
ratings for a mediocre movie or show.

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