Starting early next year, Clear Channel will move comedian Rush Limbaugh
off of his current homes in Los Angeles ("More *Stimulating* Talk Radio"
KFI, which is not as dominant in the ratings as it used to be) and San
Francisco (KKSF, where he recently moved from his long time home at
Cumulus' KSFO) to stations currently doing mostly progressive talk (KTLK
and KNEW, respectively, although the latter does have Premiere/CC's
Lonesome Rhodes Beck and Dave Ramsay)--the stations will be rebranded as
"The Patriot" and Limbaugh will be paired with Beck on both stations and
fellow Premiere/CC host Sean Hannity in LA (from Cumulus' KABC, which is
stinking up in the ratings even worse than KFI), while both KFI and KKSF
will have local programming replacing Limbaugh (something you don't often
hear at the Evil Empire):
http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-rush-limbaugh-kfi-ktlk-20131204,0,3611081.story#axzz2mcx8xRxs
In New York, it's already been planned to have Limbaugh move to
recently-acquired by CC WOR from Cumulus' WABC next month, although Hannity
is staying at WABC. Meanwhile, along with the rapidly aging demos that are
making traditional right-wing talk radio less attractive to advertisers,
KFI has been receiving criticism from some of its hardcores that it's
become too PC after it briefly suspended afternoon drivers John and Ken
last year after Whitney Houston's death for them calling her a "crack
whore." And CC's probably prepared for an avalanche of criticism for
dropping progressive talk in both markets, but the conventional wisdom is
that most left-of-centers prefer the measured tones of NPR to the
rabble-rousing of both left and right commercial talk radio (and the
radicals prefer Amy Goodman and music to either commercial talk radio or
NPR).
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