Meaning, whatever tacky telephone numbers still in operation are to be 
retired soon, in favor of the various means to reach its website, including 
recently-launched smartphone apps.

Side note: I see they found another Berman to join Braun... Jeff used to be 
with the NFL's digital-media section.

http://www.nytimes.com/2014/02/24/business/media/moviefone-is-hanging-up-but-its-app-will-go-on.html?hpw&rref=technology&_r=2

B

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