n Thu, Oct 16, 2014 at 11:26 AM, Joe Hass <[email protected]> wrote:

> I think $20/month is a fair, logical price. Given that I've always thought
> the logical price for an ESPN stand-alone total package would be $30/month,
> that slots in about right.
>

But a lot does depend on what will come with it. If it is just the current
HBOGO, without the current programming, then a price above, at or even just
under the cable/satellite cost seems excessive, and closer to
Netflix/Amazon seems better. If it will include current programming, then
there is no way they can undercut cable packages, and I suspect something
around $25 is what we will see (pricing in the premium for a la carte).

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