Their research shows that Netflix users watch significantly less regular television. For the first time in 2015, traditional TV will get less ad dollars than the year before.
Money quote from Todd Juenger of Bernstein Research: “The ratings have just disappeared. You have audiences leaving ad-supported television for non-ad-supported television, and I don’t think that they are coming back.” http://www.nytimes.com/2014/12/09/business/media/at-a-conference-research-shows-netflix-is-upending-tv-business.html -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
