On Mon, Dec 22, 2014 at 2:04 PM, Tom Wolper <[email protected]> wrote:

> The link is to a fairly long Washintonian article about NBC News in the
> wake of the Comcast takeover. It probably will make some waves among
> political junkies mostly about the change in direction News VP Deborah
> Turness wants to make and Joe Scarborough's ambitions.
>
>
> http://www.washingtonian.com/articles/people/how-david-gregory-lost-his-job/index.php
>

I found it interesting, both for the backstage intrigue, and for the
confirmation that they really don't know how to do real journalism in
television any more. Half the piece is about how Comcast used its billions
and its TV news assets to manipulate Washington to get its various
proposals approved. The other half is basically about how to make shows
like MTP relevant again. But the first thing is the main reason for the
second. The relationship between television news and Washington is so cozy
that there is little or no room for actual journalism there. Adding a
studio audience, or a bandleader, is just the kind of irrelevant shit you
would expect these people to be suggesting. The Jon Stewart suggestion is
also illustrative of how much these people do not get; they thought of him
in terms of the young demo he would supposedly bring to the show - but did
not consider that their corporate culture would prohibit him from asking
anything like the kinds of questions he does from his current platform (not
to mention of course that Stewart is a comedian, not a journalist - but
then that last is no longer really a job requirement any more).

The Sunday morning shows do have a problem - it is the same one SNL has,
which is that the internet and cable has already plowed over the ground
during the week that used to be their virgin territory on the weekend.
Also, the TV news landscape has long been so politically balkanized that
the best and most popular TV "journalists" would seem automatically too
biased one direction or the other. If I had a shot at shaping MTP, I think
I would go with people who have some kind of independent, internet bona
fides breaking real news, rather than a network hack who is, or will need
to be, beholden to the Beltway system. MTP started as a place where
politicians answered questions from newspaper journalists, and they should
try to find their way back to some kind of equivalent of that. This would
mean freeing themselves from the Tim Russert model (IMO, he was the
problem, not the solution for what ails MTP), which is based on a cult of
personality. MTP should not be about the celebrity of the moderator, but
the credibility and independence of the people asking the questions, and
the relevance and newsworthiness of the interview subject. I stopped
watching these shows because I do not need to see 4 or 5 TV hacks warm-over
conventional wisdom while they give White House, Congressional and Party
hacks space to repeat their talking points un-challenged. I would like to
see a show where they focus in on one guest, provide an in-depth
backgrounder video that provides context, and then gives three independent
journalists turns asking that subject any question they want, with time to
get actual answers. The moderator could also ask an occasional question in
the service of continuity, follow-up and balance. If absolutely necessary
they could have a final segment where they talk about what they learned
from the interview with each other, or some 4th journalist who did not
participate in asking the questions.

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