That's social-media traffic, search-engine traffic, visits to related websites, *et al*... ListenFirst Media, based in NY, tracks all this stuff, and in the fourth quarter of '15, the *Tonight Show* host garnered over 715 million "engagements," yapped the NY *Post* <http://nypost.com/2016/01/01/stephen-colberts-late-show-falls-behind-on-social-media/> (link)... Colbert, the article leads, lags well behind, but no figgers were provided for other hosts save Corden,,,
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