On Wed, May 24, 2017 at 9:52 PM, Kevin M. <[email protected]> wrote:
> Supposedly part of a disease awareness campaign, an article in a medical > journal indicates the storyline did nothing but promote a very specific > drug and the manufacturer paid for the "ad." > > https://consumerist.com/2017/05/19/doctors-say-general- > hospital-made-character-ill-just-to-advertise-drug/ > > http://jamanetwork.com/journals/jama/fullarticle/2628701 > My brother-in-law retired recently after being a physician's assistant in an oncology practice for a large medical organization in Pittsburgh. When there were stories in the news about the questionable ethics of drug reps he told me that the medical organization sets treatment protocols for cancer patients. The doctors cannot change medicines no matter how many free lunches the staff get (a practice which was discontinued) or how many sponsored conferences they go to. So I would assume if a patient demands a certain drug because s/he saw it on their favorite show the physician does not have the leeway to change the protocol to include that drug. Which makes it strange that the pharma company would choose to advertise this way. -- -- TV or Not TV .... The Smartest (TV) People! You received this message because you are subscribed to the Google Groups "TV or Not TV" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/tvornottv?hl=en --- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. For more options, visit https://groups.google.com/d/optout.
