On Wed, Apr 14, 2021 at 1:02 PM Marti Lawrence <[email protected]> wrote:
> His show has their highest viewership, and I suspect the controversies he > generates only bring more eyeballs to the network. > That was true for O'Reilly and it wasn't enough to keep his show on FNC. It has to be something deeper than controversy brings viewers so keep ramping up the controversy. Anybody who does media training learns that stoking controversy brings attention from journalists who are otherwise indifferent to the righteousness of the cause. Fox News doesn't seem to be trying to build the brand or bring new demographics of viewers. They have their captive audience and their incentive is to keep those viewers watching. Carlson's ratings come from a consistent number of viewers which is a relatively tiny part of the population. It's obvious that his viewers share his worldview and don't want to see it challenged no matter what reality is. So there's no standard of truth bound to him and no matter what Politifact or the ADL or Media Matters comes up with, it isn't going to sway his viewers, so it isn't going to sway him, and it's not going to cause Fox News executives to act. That's the current situation but it doesn't mean it will hold over the long term. O'Reilly was forced off the air. For decades when a wave of outrage would rise against the Catholic Church over clerical abuse of children the church would make a lame PR response and the wave would die down. Until the one time it didn't. In that instance the change was abuse victims found they could use the internet to band together and amplify the wave of outrage. And with Tucker Carlson the cycle of bigoted provocation and outraged response can just keep going and it's going to take something much larger to force FNC to do anything. -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion on the web visit https://groups.google.com/d/msgid/tvornottv/CAJE-FiFLuq%3DbXpmokdBHLNgc92vLpjqtujjWDjzk%3D9w7wO9b8g%40mail.gmail.com.
