Perhaps even talking just about where quality drama ends up is
changing now. If you're ABC and someone comes to you with a procedural that
could be pretty popular, do you actually think long and hard about whether
to air it on ABC or make it a Disney+/FX original? There is still juice to
be squeezed from network TV of course, and the likes of Dick Wolf does very
well from it.

But I guess that today "The Americans" would end up on the streaming bit of
FX rather than the linear bit. "Homeland" I'm not so sure wouldn't still be
on Showtime. The fact that Paramount is still holding onto Showtime as
something separate and distinct from Paramount+, and is still programming
it separately probably says more about the management of the company than
anything. I'm sure premium cable channels still earn good money from older
viewers who happily pay for them even as they're not totally sure where
they can get HBO Max or whatever, so you have to keep a level of
programming up. But otherwise I'm not sure.

I'm unclear about AMC's longer term. It feels like they've been left behind
a bit, rinsing things like The Walking Dead for everything it's got, and
letting things like Killing Eve run slightly too long. I know they have
interesting and smart niches like Shudder, but Breaking Bad probably
wouldn't make it to AMC today.

Netflix is leaning heavily into trashy reality, I suspect in large part
because it's cheap. But also viewers like it. And I believe that over time,
shows from Discovery that filled that gap, were pulled back by Discovery so
they had to commission lots to fill a hole. It does mean that where once I
opened Netflix and saw a lot of premium fare on the tiles, today I see a
lot of trash, with bits and pieces of better stuff hidden within. At the
moment, Netflix still commissions and produces programming at such a rate
that I don't have to think twice about stumping up the extra money when
they up my subscription. But that could change in time.

I think Apple, on the other hand, is trying hard to be HBO for the 21st
century. Everything they make has a sheen of quality - even when it's not
actually very good. They steer clear of some areas that HBO would have
leant into - no sex or nudity. But otherwise, they're turning out shows at
a slower pace and you might at least check out everything they're doing. (I
am very much enjoying Slow Horses based on a series of novels, a couple of
which I've read). But then the actual rationale for Apple TV is
complicated. My suspicion - which I've heard others say - is that when
Apple reports massive "Services" revenues, they can put up slides showing
Jennifer Aniston or Jason Sudeikis to suggest that it's their premium TV
offering, when in fact, it's millions of people paying in-game for Candy
Crush or whatever. That's not as sexy, but that's what really drives that
revenue. Plus Tim Cooke gets to go to the Oscars and needle Reed Hastings
when he comes away with Best Picture :-)

On Mon, Apr 11, 2022 at 3:34 PM PGage <[email protected]> wrote:

> It is an interesting question as to where one of the broadcast networks
> would place their best new show (linear vs streaming). Streaming is not
> responsible for a loss of quality dramas on broadcast - it has been a long
> time since broadcast was the home of the best shows on television. The last
> broadcast drama to win an Emmy was “24” in 2006. The only broadcast drama
> to even be nominated in the last ten years is “This is Us” (2X). The last
> time as many as two broadcast dramas were nominated in the same season was
> 2011 (“Friday Night Lights” and “The Good Wife.”).
>
> So streaming is unlikely to steal quality dramas from broadcast TV, since
> there really have been no quality dramas in broadcast TV for more than a
> decade.
>
> But I think we are on the brink of two profound transitions:  1: Quality
> dramas will be leaving basic (AMC) and premium (Showtime) cable for
> streaming (HBO of course is in most respects a streamer itself now). If you
> were coming up with “Homeland” or “The Americans” today, would you really
> want them on Showtime or AMC, instead of Netflix or Apple+?
>
> The second change though is with lower brow, mass appeal programming.
> Early on Netflix had a feel as the home of quality TV, and most of its
> early projects were prestige. But for some years now Netflix has been
> churning out a high number of really schlocky shows, as they don’t really
> want to be a boutique operation catering to the elite (though maybe Apple+
> does); Netflix wants everybody. If you had the next NCIS Netflix would be
> fighting CBS hard for it - and I see Shonda Rhymes is already in bed with
> them.
>
> On Mon, 11 Apr 2022 at 6:31 AM Adam Bowie <[email protected]> wrote:
>
>> There's a really interesting question now about what ends up on networks
>> versus their corporate parent's streaming service. Does anything deemed as
>> "good" make it to network TV anymore - at least outside of news and sport?
>>
>> Perhaps the best comedies are still on network rather than streamers? But
>> it'd be hard to argue that's true of drama any more. That said, I suspect
>> that the NCIS's of this world still do numbers that would make Netflix very
>> happy - but these shows aren't likely to trouble Emmy voters too much.
>>
>> Shifting reality is interesting because streamers need that as well - not
>> least because it's much cheaper, and can be produced in relatively high
>> volumes. Quite how that'll work with a show that needs a week by week
>> audience voting to determine outcomes is going to be an interesting case in
>> point. But as Wall St prioritises quarter on quarter growth in streaming
>> subscriber numbers over the millions that are generated by legacy
>> over-the-air networks, then we're surely going to see more reality formats
>> shift to streaming exclusively in the future.
>>
>>
>> Adam
>>
>> On Sun, Apr 10, 2022 at 2:49 PM Mark Jeffries <[email protected]>
>> wrote:
>>
>>> Seems to me that the "Bachelor" franchise on Monday nights year round
>>> might quiet the affils.
>>>
>>> Mark Jeffries
>>> [email protected]
>>>
>>>
>>> On Sun, Apr 10, 2022 at 7:57 AM 'Bob Jersey' via TVorNotTV <
>>> [email protected]> wrote:
>>>
>>>> Like the Emmys story the other day, because football.
>>>>
>>>> Expect plenty of affiliates to be p*ssed unless they come up with
>>>> better Monday programs at the upfront next week.      B
>>>>
>>>> Brad Beam, April 8th:
>>>>
>>>>>
>>>>> https://ew.com/tv/dancing-with-the-stars-leaves-abc-for-disney-plus/
>>>>>
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