A TikTok about The Daily Show being cheap.

https://www.tiktok.com/t/ZTRmgQD7X/

https://www.tiktok.com/t/ZTRmgPcC3/

She sounds off on The Daily Show on another topic.
https://www.tiktok.com/t/ZTRmg5AdY/

On Sat, Oct 1, 2022, 12:35 PM Steve Timko <[email protected]> wrote:

>
>
> On Sat, Oct 1, 2022, 11:54 AM Dave Sikula <[email protected]> wrote:
>
>> I really like Wood, but a) his standup career seems to be taking off,
>> too, and b) his comic persona isn’t right. He’s best used in small doses
>> (as with his traffic reports, that kill every week). His most effective
>> schtick (imo) is being confused by and/or pissed off at something, and I
>> don’t think that works in the anchor chair.
>>
>
> I said something similar in this group when Colbert was starting The
> Colbert Report.
>
>
>
>
>
>> — Dave Sikula
>>
>> Sent from my iPhone
>>
>> On Oct 1, 2022, at 9:52 AM, Steve Timko <[email protected]> wrote:
>>
>> 
>> TMZ reports Roy WoodJr. is being considered as Noah's replacement. I'd
>> watch him.
>>
>>
>> https://www.tmz.com/2022/10/01/roy-wood-jr-candidate-take-over-the-daily-show-hosting-host-trevor-noah/
>>
>> On Sat, Oct 1, 2022 at 5:50 AM Mark Jeffries <[email protected]>
>> wrote:
>>
>>> Yes.  And I believe that at least once I've seen Jimmie J.J. "Kid
>>> Dyno-Mite" Walker's Medicare Hotline ads in the first break while they have
>>> the insert of what's going on in the studio on the side.  Since that break
>>> is where the billboard ad is, one would guess that this is where CBS
>>> charges the most for Colbert, especially since the audience does drop as
>>> the hour goes on (and that's why the musical guest is always in the last
>>> act, ever since NBC got on Helen Kushner's case about having Neil Young
>>> come on with his band on Leno at 11:50).   And if you're forced to sell
>>> those kind of ads in your prime ad time, well I only hope to God that i
>>> don't see in that break the Camp Lejune ambulance chasers.
>>>
>>> Mark Jeffries
>>> [email protected]
>>>
>>>
>>> On Fri, Sep 30, 2022 at 11:46 PM Jim Ellwanger <[email protected]>
>>> wrote:
>>>
>>>> There’s a big difference between “an actual advertiser is willing to
>>>> pay extra for a live commercial by the host and sidekick” and “we can’t
>>>> even sell commercial time to an actual advertiser."
>>>>
>>>> On Sep 30, 2022, at 9:39 PM, Kevin M. <[email protected]> wrote:
>>>>
>>>>
>>>>
>>>> On Fri, Sep 30, 2022 at 9:35 PM Mark Jeffries <[email protected]>
>>>> wrote:
>>>>
>>>>> You have to remember that most of the late-night hosts were on hiatus
>>>>> for most of August, with only Kimmel doing guest hosts that month.
>>>>> Gutfeld's on every night and has a substitute on the nights off.  Also, he
>>>>> has that carryover audience over 65 that's been watching Fox News all 
>>>>> night
>>>>> (if not all day) that no one else really has. But yeah, when Colbert has
>>>>> frickin' direct response ads on his show, you can tell late night is not
>>>>> what it used to be.
>>>>>
>>>>> Carson and Ed used to do live ads for dog food, and that was at the
>>>> height of their run on The Tonight Show, so that feels like a clumsy
>>>> barometer to try to use.
>>>>
>>>>
>>>> Mark Jeffries
>>>>> [email protected]
>>>>>
>>>>>
>>>>> On Fri, Sep 30, 2022 at 6:40 PM PGage <[email protected]> wrote:
>>>>>
>>>>>> It is really hard to find ratings numbers for late night shows, a
>>>>>> huge difference from when I used to follow these numbers closely during
>>>>>> Conan’s Tonight Show. I did find this though from Forbes:
>>>>>>
>>>>>>
>>>>>> https://www.forbes.com/sites/marisadellatto/2022/09/30/how-late-night-talk-ratings-cratered-during-trevor-noahs-daily-show-era/
>>>>>>
>>>>>> Noah averaged 1.1M viewers his first season (2015-16), while Fallon
>>>>>> was at 3.8M and Colbert 3.2M.
>>>>>>
>>>>>> Forbes does not give average ratings for the entire 2021-22 season,
>>>>>> just for August, which obviously is not very typical.
>>>>>>
>>>>>> They have Noah at 383K, Colbert at 2.16M, and Fallon at 1.34M (Kimmel
>>>>>> was 1.1M and Gutfield at 2.2M but I am not focusing on either as their
>>>>>> August 2022 ratings even more anomalous than the others).
>>>>>>
>>>>>> Forbes has Colbert with *only* a 31% decline in ratings from 2015,
>>>>>> while Noah and Fallon are both around 65% decline.
>>>>>>
>>>>>> Those decline percentages are probably an overestimate since they are
>>>>>> based on low viewership August numbers only for 2022, but they give a 
>>>>>> sense
>>>>>> of the magnitude of the changing environment. No matter how hot Noah is
>>>>>> with the demo and viral videos, his TV numbers are low and falling, and 
>>>>>> CC
>>>>>> can not make money paying him $16M. I will be shocked if whoever replaces
>>>>>> him is paid more than $5M, and not surprised if it is less than that. CBS
>>>>>> is probably still making a profit at 11:35, but NBC is likely only doing
>>>>>> slightly better than breaking even. All of these guys will make less on
>>>>>> their next contract than they do now, which is pretty much the point at
>>>>>> which people move on to other gigs.
>>>>>>
>>>>>>
>>>>>> On Fri, 30 Sep 2022 at 12:21 PM 'Bob Jersey' via TVorNotTV <
>>>>>> [email protected]> wrote:
>>>>>>
>>>>>>> Nope, just the usual suspects about a particular show (e.g. recent
>>>>>>> claims by Gutfeld) or Futon Critic whom just has the big nets' 11.35 
>>>>>>> folks
>>>>>>> (Kimmel took the latest round)
>>>>>>> B
>>>>>>>
>>>>>>> Steve Timko, to M-D November et al, Sept 30th:
>>>>>>>
>>>>>>>> Anyone have current ratings for all late night shows?
>>>>>>>>
>>>>>>>
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>>>>>>> .
>>>>>>>
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>>>>> .
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>>>> Kevin M. (RPCV)
>>>>
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>>>>
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