I think that this was announced back on 12 January. '“This price increase of one dollar will allow us to continue to invest in providing even more culture-defining programming and improving our customer experience for all users,” the company said in a statement.'
I guess that a $1 increase is small enough that most won't cancel, but obviously brings in a sizeable chunk of revenue. The real question with streaming services is how long they make month to month subscriptions easy/of value. If churn rates grow as prices go up, they'll surely want to lock in more to annual contracts? Adam On Tue, 7 Feb 2023, 02:38 PGage, <[email protected]> wrote: > YoutubeTV sent me following email today; can’t remember getting a warning, > other than Zas telling us he had to crack that $1 Billion nut: > > “We are writing to let you know that starting March 6, 2023, the monthly > price for HBO Max will increase from $14.99 to $15.99. You will see this > new price on your next bill, on or after March 6. > > > > Please note that this HBO Max price change also impacts other distributors” > -- > Sent from Gmail Mobile > > -- > You received this message because you are subscribed to the Google Groups > "TVorNotTV" group. > To unsubscribe from this group and stop receiving emails from it, send an > email to [email protected]. > To view this discussion on the web visit > https://groups.google.com/d/msgid/tvornottv/CAKGtkY%2BtO%3DsxOajyiOOPVo-gwSEuM%3DUPNsZ%2Bn9XYrCG6gdx7AQ%40mail.gmail.com > <https://groups.google.com/d/msgid/tvornottv/CAKGtkY%2BtO%3DsxOajyiOOPVo-gwSEuM%3DUPNsZ%2Bn9XYrCG6gdx7AQ%40mail.gmail.com?utm_medium=email&utm_source=footer> > . > -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion on the web visit https://groups.google.com/d/msgid/tvornottv/CAD_sJGAJNX907gUwyo_M%3DqcKSOD9ueP%3DjWdZ5JrxbqK4jAo-yA%40mail.gmail.com.
