I've heard that those title sequences were done by Bill Hanna and Joe
Barbera in between "Tom and Jerry" shorts at MGM.

The music at the beginning was "On the Trail" from the "Grand Canyon
Suite," which Philip Morris used as their jingle for a long time, along
with the short person bellboy shouting "CALL FOR PHILIP MORR-ISSS!"

Seems to me that TV Land for a while replaced the syndication titles with
one of the network titles, covering up Philip Morris with the old TV Land
logo.

Mark Jeffries


On Wed, Jul 17, 2024 at 4:46 AM JW <[email protected]> wrote:

> The Internet being what it is, I stumbled across the opening animation
> from the days when I Love Lucy was sponsored by Philip Morris.
>
> https://www.youtube.com/watch?v=mPTo7kbM3Js
>
> The familiar "heart on satin" opening was apparently created for CBS'
> daytime reruns, which started in 1959.
>
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