Intelsat release
Intelsat Chosen by Firestone Communications to Expand Cable Programming
Distribution
London, U.K., 01 April 2005
Intelsat announced today that Firestone Communications has expanded its
use of the Intelsat Americas™ fleet for distribution of cable
programming in North America. The long-term contract, to utilize a full
transponder on IA-13, will give Firestone Communications and its cable
programming customers access to the satellite's prime cable arc location
at121° W, and connectivity to over 3,000 digital cable head-ends in the
United States.
Firestone Communications is a rapidly growing media and communications
company offering a new, fully-digital, state-of-the-art network
operations facility for programmers and producers around the world.
Accessing the IA-13 satellite allows Firestone Communications to
leverage the prime cable distribution neighborhood on the satellite and
significantly expand its customers' viewing audiences.
"As we've grown our business, Intelsat's flexibility has provided us
with more bandwidth within its cable programmer community, enabling us
to better accommodate our customers' needs," said Michael G. Fletcher,
President of Firestone Communications. "Intelsat now provides us with a
full transponder's capacity and power allowing us to cost-effectively
offer a full multiplex of cable channels."
Ramu Potarazu, COO of Intelsat, stated, "Intelsat is actively committed
to growing our video distribution community in the cable arc where IA-13
is located. Customers such as Firestone Communications help us achieve
that growth as new cable channels are added to its customer lineup.
Emerging cable programmers find immediate value in the cost-effective,
turnkey program distribution services provided by Firestone
Communications and Intelsat, which effectively lower market entry
barriers and get channels up and running quickly."
About Intelsat
As a global communications leader with 40 years of experience, Intelsat
helps service providers, broadcasters, corporations and governments
deliver information and entertainment anywhere in the world, instantly,
securely and reliably. Intelsat's global reach and expanding solutions
portfolio enable customers to enhance their communications networks,
venture into new markets and grow their businesses with confidence.
About Firestone Communications
Firestone Communications, Inc., is a privately held media company based
in Dallas-Ft. Worth, Texas. More can be learned about Firestone
Communications by visiting www.firestoneinc.com. The company launched
¡SORPRESA! as its first digital channel offering which is available on
Cablevision, Comcast, Cox, Time Warner, and The National Cable TV
Cooperative. The company's board of directors includes Peter Lund,
former President and Chief Executive Officer, CBS Corp.; and Raymond
Mason, former Chairman, President and CEO, Charter Group.
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