SES Americom release

Growing Line-Up of New Niche and Specialized Channels Launch With 
Crawford Aboard HD-PRIME

One-stop origination and distribution solution from Crawford and SES 
AMERICOM enabling niche and start-up networks to reach virtually every 
cable household with quality programming


ATLANTA – April 9, 2006 – Answering the growing demand for niche 
programming, SES AMERICOM and Crawford Communications today announced 
they have launched four new digital channels in the last six months. The 
duo’s one-stop-shop origination and distribution solution leverages 
Crawford’s leading post production and broadcast facilities and SES 
AMERICOM’s state-of-the-art AMC-10 satellite to provide even the 
smallest of networks with the most advanced á la carte or turnkey 
capabilities.

New channels like Eye Music Network and New Screen TV can now 
cost-effectively tap a full suite of programming creation and delivery 
services to quench viewer thirst for specialized programming. The 
comprehensive solution includes master control, play-out, ad and live 
feed insertion, domestic and international teleport services, C- and 
Ku-band transportable earth stations, studio and remote video production 
and editing, design, and animation.

“By leveraging the reach and reliability of SES AMERICOM’s AMC-10 
satellite and HD-PRIMETM neighborhood, Crawford Communications is 
providing new digital networks with the same origination and 
distribution services we deliver to some of the biggest programming 
brands in the world,” said Jim Schuster, senior vice president, Crawford 
Communications. “With a creative concept targeting a niche audience, new 
channels can cost-effectively put quality programming on TV screens 
across the country with our state-of-the-art broadcast facility and the 
people making it happen behind the scenes.”

“New digital channels can launch and build nationwide audiences without 
a studio, staff, or single piece of production gear,” explains Bryan 
McGuirk, president of media solutions for SES AMERICOM. “SES AMERICOM 
and Crawford have combined our complementary strengths to allow new 
channels to focus on what they do best – developing the compelling and 
creative programming ideas that drive profits and core viewers to their 
television sets.”

“New Screen TV’s network origination resides at Crawford in Atlanta, 
where we can easily access it remotely to layout programming schedules 
anytime, anywhere. Combine Crawford’s industry expertise with the 
ubiquitous and trustworthy coverage of SES AMERICOM’s HD-PRIME 
neighborhood, and it’s no contest,” said Rick Erikson, general manager 
of New Screen TV, a brand new pay TV channel devoted to showcasing 
quality independent films. “A growing number of people who are generally 
turned off by mainstream entertainment are tuning us in, and we’ve got 
the distribution partners to grow our audience and business for years to 
come.”

“Eye Music Network is the new kid on the block in the world of music 
video television, but we’re already in 4.2 million cable households and 
looking to reach millions more in the coming months,” explains Fernando 
Fernandez, CEO of Eye Music Network, which launched last fall with its 
own well- crafted mix of music videos from every genre and virtually 
every corner of the world. “By joining the Crawford-SES AMERICOM 
solution we can take advantage of the Rolls Royce of satellites and the 
most reliable distribution platform in the industry.”

About Crawford Communications
Crawford Communications, an Atlanta-based company, is a leader in the 
electronic media services industry, offering domestic and international 
clients a full spectrum of services for television, satellite 
communications, Internet, film and audio. Established in 1981, the 
Company has evolved with technology to comprise the best in satellite 
transmission, television network origination and playback, transportable 
satellite truck services, disaster recovery, streaming media/web 
casting, online services, film transfer, digital and HD post production, 
sound design and mixing, 5.1 surround sound, DVD authoring and standards 
conversion.For more information about Crawford Communications and its 
services, call (404) 876-7149 in Atlanta or toll free (800) 831-8027. 
The company can be found on the Internet at www.crawford.com.

About SES AMERICOM
The largest supplier of satellite services in the U.S., SES AMERICOM, an 
SES GLOBAL company (Euronext Paris and Luxembourg stock exchanges: 
SESG), is recognized as a pioneer of global satellite communications 
services. Celebrating the 30th anniversary of the launch of its first 
satellite, the company today operates a fleet of 18 spacecraft in 
orbital positions predominantly providing service throughout the 
Americas. As a member of the SES GLOBAL family, SES AMERICOM is able to 
provide end-to-end telecommunications solutions to any region of the 
world via a fleet of 40 satellites. In addition, AMERICOM Government 
Services, a wholly owned subsidiary, is dedicated to providing 
satellite-based communications solutions to both civilian and defense 
agencies of the U.S. government. With its combined operations, SES 
AMERICOM serves broadcasters, cable programmers, aeronautical and 
maritime communications integrators, Internet service providers, mobile 
communications networks, government agencies, educational institutions, 
carriers and secure global data networks with efficient communication 
and content distribution solutions.



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