Why Pay More? That's a good question. David Thomas
[EMAIL PROTECTED] 505-841-9807 alan c <[EMAIL PROTECTED]> Sent by: [EMAIL PROTECTED] 09/12/2008 08:24 AM To Ubuntu Marketing <[email protected]> cc Subject [ubuntu-marketing] Shoe Circus - Jerry Seinfeld and Bill Gates Microsoft have recently begun a new marketing campaign using Jerry Seinfeld. It is a costly exercise and they obviously expect it to be worth the money and effort. However, it seems it is somewhat obtuse in its message although it would be unwise to underestimate microsoft. An interesting comment I have seen is about a few subliminals 'Why pay more?' http://www.guardian.co.uk/technology/2008/sep/11/microsoft.advertising '.....looking for subliminals, and noted the message repeated on signs and posters: Why pay more? Gates is famously tight with money, and perhaps this is a veiled response to Apple, which doesn't even compete in the mainstream market for PCs costing £250 to £500.....' I thought this slogan would be a useful one for my own local Free Software displays, and of course, International Software Freedom Day is nearly upon us too. My thoughts continued - if microsoft sees Apple as a competitor that is just singularly and notably more expensive, albeit within the same proprietary stable, then what will microsoft say in the next episodes, perhaps subliminally, about its *real* competitor, (Ubuntu) GNU/Linux? Whatever weaknesses or disadvantages that microsoft might choose to highlight can perhaps be countered in some way by a subtle counter campaign - get ready? -- alan cocks Kubuntu user#10391 Linux user #360648 -- ubuntu-marketing mailing list [email protected] Modify settings or unsubscribe at: https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
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