Yes i think its a bit of a combo of all the ones mentioned, convention costs going way up for vendors (have heard of this in a lot of different fields from publishing to housewares to computers.) Also as you mention its a lot easier to disseminate information these days and also make a stir and grab the eyeballs w/o the competition of all the other vendors at the same time. Also the cost of transportation of both people and material has skyrocketed of late and the charges for moving stuff from the loading docks to the show floor in some venues can be quite high.

I also wonder if they want Apple stock price to be more controllable as Apple has historically been a very volatile stock and it usually revolved around mac worlds.

Lastly i wonder if Apple is just seeing the writing on the walls with travel getting more expensive and harder that folks may just not be in the mood much any more to attend conferences like these that are mainly trade shows. I loved comdex, mac world, NAB, CES but these days its really hard for me to think about spending the money and time and effort to attend a trade show anymore. nothing like seeing something in person, but then again I have not had to really see any major hardware purchases for exhibits in person for a long time now and the last few trade shows have given me very few leads to new items to use.

tis a changing world...

cheers,

jeff

On Dec 17, 2008, at 11:12 PM, [email protected] wrote:

I also read that back in the day, conferences were the place to
announce your new products etc.  But now with other avenues (mainly
the internet) companies are finding that they do better with specific
company announcements instead of conventions.

Of course, having said that, I do miss Comdex :) Nightmare that it was.

 - Noel

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