My biggest priority for a new name is that it should be a sufficiently good choice to avoid being changed again. We've been through MetaTalk -> Transcript -> Revolution -> (new name); Each time the name is changed, a whole lot of efforts to raising awareness is lost, and useful information becomes further fragmented and hard to find. Personally I never took any notice of the last change and continued to refer to the language as Revolution. No doubt some still refer to it as MetaTalk.

My second biggest priority for a name is that it be unique and hence searchable. Revolution and Transcript both failed that test. If Transcript hadn't, I'd have argued more strongly for going back to it in accordance with the above. RevTalk meets that test.

The context for the new name is that RunRev are renaming all their products to clarify them, and I think that's a good thing. By renaming them all to unique compound pseudo words, they also become more searchable: ie "revStudio" is better than "Revolution Studio". My remaining concern is that it would be better if the language name was orthoganal to, rather than in line with, the various product names:
        revMedia
        revStudio
        revEnterprise
        revWeb

        revlets
        revTalk
        RevSelect *

        RunRev *

RunRev is easy to see as something that goes across all the above. In an ideal world (ie, one in which I am in charge of everything) revTalk would be more distinguished - actually I'd have suggested reversing all the others to mediaRev, studioRev etc) rather than looking like it's one among the set.

Beyond these three concerns, while I have minor views and preferences among revCode, revScript, revTalk etc, I think that's the least important aspect of the name.

But it's all moot anyway: RunRev have launched a new name, "revTalk". That's what it is now.

Ben

* capitalisation of these elements is less obviously fixed, at least in the current iteration of the RunRev (or runrev) website.

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