> > "Word of mouth" is also a form of marketing: viral marketing. >
IMHO "word of mouth" and "viral marketing" are 2 completely different things : viral marketing is usually part of a strategy built by a distributor, while "word of mouth" is rather out of control and not part of a strategy (ie: telling your friends to go and see a movie)... Best, JB _______________________________________________ use-revolution mailing list [email protected] http://lists.runrev.com/mailman/listinfo/use-revolution
