Here, in the UK, the Apple Store offers that machine for 599 UKP,
which currently is 1073 USD, 911 without UK tax. The US Apple Store
offers it for 799 USD, so it would seem that Apple are charging UK
customers a premium of 112 USD. We brits have complained about this
for years, but to no avail.
I find it hard to believe that Apple are charging Brazilian customers
a 521 USD premium, but you never know with Apple. Maybe they figure
that only rich Brazilians can afford one anyway, and since rich
Brazilians tend to be really, really rich, they might as well really
stick it to 'em.
:(
Mark
On 19 Apr 2006, at 19:50, Bob Warren wrote:
Mark Smith wrote:
>Why on earth is a mac mini three times as expensive in Brazil as in
the US? Is it Apple, local distributors or some kind of tax? Surely,
if not a tax (in which case, it's not a question of business logic),
there's some kind of opportunity for someone there.
------------------------------------------------------
In all fairness, I should tell you that I last checked the prices
when the Mac Mini was first launched. I have just had a look at the
current prices.
Just about the cheapest place you can buy a computer over the
Internet is the "Mercado Livre". Apple Brasil themselves are
offering the following Mac Mini there:
"Novo Mac mini 1.66GHz intel core duo/512mb/80HD/ Superdrive"
The price is R$ 2799.98, which at today's echange rate (0.471698
USD in 1 Real, or 2.12 Reais in 1 Dollar ) works out at about $1320.
I should also tell you that Apple Brasil are also announcing other
price reductions at the moment.
Greater elucidation, I cannot give you.
Regards,
Bob Warren
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