Phil and Lynn,

sorry if i sounded suspicious in my post. I was having a hard time deciphering the article and the U3 site. when the marketing hype reaches a certain point above the technology the radar goes onto high gain.

I agree more places that we can market rev products the better. i was more concerned that there might be some hidden gotchas hiding in the bushes. I had talks with a whole slew of technology folks in the early 90s that were trying to get us to use their new technologies on our multimedia cdroms and pushing hardware licensing deals and most of them ended up having some pretty severe strings attached once i was able to strip away the marketing babble. the ceo was not happy for me for popping bubbles, but he always agreed that he could not live with the terms they usually wanted when brought into the light of day. Doesn't appear that U3 has these strings, but will take a bit more looking at the dev docs to tell for sure what the story is. I was assuming that they were generating their working revenue from hardware licenses, but wasn't sure if that would change at some point (some of the deals mentioned above kicked in payments after the first title or two).

They mentioned there wasn't a killer app yet for U3, but one market/ approach that might end up being one of the strongest for them might be education. kids are already carting along all sorts of stuff on flash drives these days. kids are probably more mobile with content and apps these days than the wired business person! they also tend to pick up new hot technology w/o a blink, especially if its mobile. im sure we will soon see cool flash drive sleeves with all sorts of blinking stuff for the young market soon!

some future ideas jump to mind:

• a cool mp3 player that was highly customizable with graphics, playlists, volume control (ie automatically crank the one you always crank when you play it) • schoolwork/curriculum scheduler as so many schools are using e- systems for schoolwork due dates, trips, tests, etc
• customized e-syllabus system that you could add your own notes to
• lecture notes/recordings/diagrams player
• etext reader/markup systems

the great thing is these are all things that rev is great at doing quickly and easily and should have a great jump on other development systems.

its great to see that rev should be able to slip into the U3 format pretty easily since it works so well as a standalone system already!

Also great to hear that it will be an option for studio license, economics (all poor education clients now days) has forced me to drop the enterprise for studio level.

cheers,

Jeffrey Reynolds



On Jun 25, 2006, at 11:53 AM, [EMAIL PROTECTED] wrote:

Is there something wrong with opening up new markets for Rev apps? I
*hope* it's about marketing! I mean, think about it... if we build
things for which there is no market, who have we benefitted? Unless I'm
using Rev for self-amusement only, I would have to say "no one".

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