On 19/10/06, Dan Shafer <[EMAIL PROTECTED]> wrote:
FWIW, I think QT is and has been for many years Apple's greatest single technology. I might now say it's tied with the iPod.
Which is why I'd look at what this "tie" up means in terms of the future of QuickTime. First it means SMIL is dead. That is because podcasts and iPod are not built on SMIL - so use it for now but don't expect the standard to evolve. Then look at iPod friendly podcast formats and tools - ie enhancing audio podcasts with images and chapters. I'm not sure about Google, but if I were to bet between QuickTime and Google Video + Youtube - I'd put my money with Google long term. That is Apple could loose a lot there. Of course QuickTime can easly be made to play any format - if it isn't playing flash video, is that not a strategic decision rather than a technical one? QuickTime is great - but it suffers from the technolog- looking-for-a-use thing for many of its features. Its gratest use IMO is to make it easy to create software like Final Cut Pro. What does that mean for RunRev? Well my 2 cents is they should look to QuickTime to allow Revolution to create Final Cut Prop type application, and to hedge their bets and watch Google closely with regard to the current basic video playback features of the Rev player. You might say they need to choose - they are a small team and they can't support both strategies? That is not true. It is not a matter any more of coding everything in house - it is a matter of properly supporting a development community. A lot more could be done to create the right atmosphere around external development projects such as Trevors enhanced quicktime external for instance. A similar "official project could be set up - that is "encouraged" for cross-platform externals to interface with open source VLC / MPlayer? Rational? Not just to revitalise Revs cross-platform credentials (which was a unique feature of the platform), but also because the future digital war over video distribution is going to heavily feature open formats - and not just from the community - Google will use "open" strategies to outcompete players with well thought out DRM solutions but weak open source / open content strategies. _______________________________________________ use-revolution mailing list [email protected] Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
