Hi Pat,
Thanks for your comment, I found it quite helpful. 
I'm also trying to build a content-based 
recommender. One question though:
How can I use RunSimilarityJob for online data? 
I mean, I have a dataset and the approach you describe 
works pretty well to precompute the similarity 
matrix. 
However, when I get new content in my dataset (it is a dataset of news), 
I can I compute the similarity 
of only that new item against the rest 
without computing the whole matrix again?

Many thanks.

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