I heard a rumor that Tata (TCS) has an ecommerce system that is based on OFBiz, 
though with re-written ecommerce and catalog/etc management applications.

Has anyone heard of this, or even better... is anyone involved with this effort 
at TCS or perhaps using it in their company or for a client?

This seems similar to the idea that was discussed a few years ago about 
creating a cleaner ecommerce app and back-end app for 
catalog/order/customer/etc in order to better compete with Magento for smaller 
companies, or in general organizations looking for something written in Java 
but more usable OOTB.

-David

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