@XmlValue complaining about non existent @XmlElement

[Kessel, Christopher]

I've got a really simple data class. 
        public class C360Contact
        {
            @XmlValue
            private String _name;
            public String getName()
            {
                return _name;
            }

            public void setName( String name )
            {
                _name = name;
            }
        }

I'm trying to indicate the value for the "name" attribute is in the
content of the tag rather than a tag on its own. E.g. 

        <contact>Jim</contact>

        vs.
        <contact>
                <name>Jim</name>
        </contact>

However, I get the following error when publishing the endpoint. Any
idea why?

Caused by: com.sun.xml.bind.v2.runtime.IllegalAnnotationsException: 1
counts of IllegalAnnotationExceptions
If a class has @XmlElement property, it cannot have @XmlValue property.
        this problem is related to the following location:
                at private java.lang.String
com.transunion.cis.iq411.soap.C360Contact._name
                at com.transunion.cis.iq411.soap.C360Contact
                at public com.transunion.cis.iq411.soap.C360Contact
com.transunion.cis.iq411.soap.C360Request.getContact()
                at com.transunion.cis.iq411.soap.C360Request
        this problem is related to the following location:
                at public java.lang.String
com.transunion.cis.iq411.soap.C360Contact.getName()
                at com.transunion.cis.iq411.soap.C360Contact
                at public com.transunion.cis.iq411.soap.C360Contact
com.transunion.cis.iq411.soap.C360Request.getContact()
                at com.transunion.cis.iq411.soap.C360Request