I sent a compliant yesterday to Neutrogena about the ad (by Boots The
Chemist) in yesterday's Independent for their shampoo. The label
showed "10.1 fl oz (300 ml)". However, today I visited a branch of
Boots, and was pleasantly surprised to find that the bottle was
labelled '300 ml' - only. Not only that, but it said 'Made in the
USA'. It shows what nonsense the TABD's arguments are (especially as
those are US fl oz). I shall apologise to them, and commend them for
using round metric sizes.

However, the supreme irony is that I also found a range of 'Big Hair'
products from a company called Charles Worthington of London, which
were labelled 'Net 8.5 fl oz  250 ml'. They have a Web site at
http://www.cwlondon.com (obviously not so proud of being British to
choose a .co.uk address).

I also received a leaflet from the UK John Lewis chain, promoting a
range called origins. The photos show labels like '1.7 fl. oz/50 ml e'
and '1.7 oz/50 g e'. I haven't yet determined if that really is how
they appear in the stores, but that 'e' suggests it is. However, a
visit to their Web site (http://www.origins.com) shows that they are
also using round metric sizes, even if they show the fps first.

-- 
Chris KEENAN
UK Metrication: http://www.metric.org.uk/
UK Correspondent, US Metric Association

Reply via email to