We've had the 600 ml bottles (Coca-Cola, and Pepsi/7-UP) in Canada for some time.
Occasionally we do see 591 ml bottles of "speciality" products from Coca-Cola such as
their new bottled-water line and "sports" drinks.
I'll let the List know when I see a 500 ml bottle. Incidentally I was in an East
Indian food store over the Christmas Holidays and saw that most of their bottled and
tetra-pak drinks were in 250 ml containers.
greg
>>> "Nat Hager III" <[EMAIL PROTECTED]> 2001-01-22 11:16:16 >>>
> I was in the local grocery store today and happened to notice a large
> display for 7-UP/Dr. Pepper products. They were being promoted in a "new"
> 500 mL bottle. This must be new for 7-UP as I had never seen it before.
> They were being promoted as HALF-LITRES.
>
> This included not only 7-UP, but Sunkist Orange, A&W Rootbeer, Diet 7-UP,
> and a few more 7-UP brands I don't remember. Who knows, in the age of
> downsizing, the half-litre might make the 20 oz obsolete. Also, all the
> bottles were packaged in 8-packs, instead of the old 6-pack.
>
> Has anyone seen this in their area?
That's super news! I haven't seen it yet in South-Central PA, but I'll keep
and eye out. 7-Up following suit with Coke is definitely a trend in the
right direction.
I think I read in a packaging newsletter that there is a trend away from 591
ml size("20 floozy")for simple reasons that the customer prefers a smaller
size. So that may be the motivation - shift to a smaller size and while
you're at it, use a size compatible around the world.
The nice thing is people seem comfortable with multiple-liter bottle sizes,
but not yet sub-liter sizes. So if Coke and 7-Up (and hopefully soon Pepsi)
can popularize sub-liter sizes the same way they popularized 1-2-3 Liter,
that's a real plus!
Nat
