Hello, Stephen, Please allow me to give you my take on the following below: On Thu, 29 Mar 2001 06:40:43 Stephen C. Gallagher wrote: >Still, I would like to see legislation in Canada requiring >stores to advertise their produce and other bulk products >in metric only. There's no reason why they have to keep >putting up signs with big letters that say apples are x cents/lb >and tiny letters that say they are that say they are $y.yy/kg > Indeed. Totally agreed! Actually it would be cheaper for them to do so and they would be paying the customer a BIG service! >Most stores say that they would convert if all the other >stores would convert. But if they were the only one store >to convert, it would drive business away because it would >make their products appear more expensive. > This is hogwash and pure simple laziness on their part. Oh, how I wish to be the GM of a grocery chain like Superstore. I would immediately unilaterally change that and make big waves about it. More below. >When I asked a store manager about this and I mentioned >that if this were the case, then why not price the goods >per 100g (which is legal) and make them appear less >expensive, he said that it could generate anger in the >customers and make them think that we were luring them >into the store with confusing advertisements. > What a bunch of crock! Confusing advertisement is what they already do with this idocy of dual labeling! Now, I said above that I'd do something about it. This is what I would tell customers. Superstore is streamlining its operations so as to save YOU, the customer, money. By adopting universal common standards of pricing AND including unit pricing (yes, I'd also introduce that, too! :-) ) we believe you'd be better served and able to more directly and easily compare prices around if you so desire. Our ads will be simpler, more effective and less confusing. We strongly believe that by adopting this approach, YOU, the customer will be the big winner as we may ultimately be able to pass on these savings onto you via even cheaper prices! So... How would that sound?... ;-) (BTW, please go ahead and use this idea with your grocer the next time, and see what kind of lame excuse he'll come up with next!... :-( ). >The only way this would work is if the government requires >the stores to all change at the same time. > >Stephen Gallagher >Ottawa, ON >... I wish the Liberals did take that bold step, but I've been trying to contact the CFIG organization in Canada for weeks (cfig.ca). I tried e-mail (3 times), fax (twice), phone (once, so far), and every single time not even a the courtesy of a return to any of these. However, I'll be a lot more aggressive next time (which will likely be over the phone) and I will sound ANGRY! You'll see! Grrr... !#$%^$% Marcus Who needs Cupid? Matchmaker.com is the place to meet somebody. FREE Two-week Trial Membership at http://www.matchmaker.com/home?rs=200015
