I was particularly disappointed this week to receive as part of a lunch pack a bottle of "fresh Samantha pure spring water" (their use of upper and lower cases) labelled as "16.9 OZ (1/2LITER)" (again, their upper case and spacing or lack thereof). Not only is it hard to read such a volume label; it is also embarrassing to think that Fresh Samantha has apparently not hired any high school graduates in Scarborough, Maine to design their product labels in such a way as to make the volume readily apparent in SI units. It is also unfortunate that our labeling standards allow this type of error. (BTW, had I not received this bottle as part of the lunch, I would not have purchased it, as I make it a point to try to avoid products with labels that are inaccurate, misleading, or poorly or unattractively designed, even if the packaging is metric.)
On a different subject, the Nutrition Facts label on this bottle reminds me of the confusion generated by labels based on old units (a serving size of "8 oz. (240mL)" (their abbreviations and spacing) that provide a mixture of SI and non-SI units for fat, sodium, carbohydrates, protein, and Calories. Why has the government not defined the serving size to be 250 to reflect SI units? A little less than 2.1 servings in the bottle. Good thing all the nutrition numbers per 8 oz are 0, or I wouldn't know how much fat I was ingesting by drinking this water! Best regards, Brent _____ -----Original Message----- From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]]On Behalf Of Nat Hager III Sent: 20 April 2002 17:37 To: U.S. Metric Association Subject: [USMA:19545] Gatorade >From www.packexpo.com. 500 ml designer water is well entrenched by now, but it would be nice to get rid of 709 ml ("24 floozy") and round it off to something rational. Nat Gatorade �propels� into bottled water market (04-08-2002 - Ben Miyares' Packaging Management Update(R)) Gatorade Co. (Quaker Oats/PepsiCo), Chicago, IL, launches Propel Fitness Water nationally later this month in 500-, 700-millilitre PET bottles. Ergonomically designed sport�s bottle (700-ml size) features squeezable grip zone, easy twist open/close mouthpiece cap. Lightly flavored, noncarbonated, purified water contains B vitamins to assist in conversion of fats, carbohydrates into energy; antioxidant Vitamins C, E to help neutralize body �s free radicals; 10 calories per 8-ounce serving. Four-flavor line includes Black Cherry, Lemon, Orange, Berry.
