I have always understood that any
Australian product that is exported to the USA will also have US Customary
measurements.
Shampoo and conditioner that I have here is
manufactured in Australia by
www.ppshairwear.com.au
and the labelling has been designed for export to the US. The
bottles are labelled 375ml 12.6 fl oz (US) e. We get the same packaging as the US.
If there is no export market, there is no
US Customary measurement
From:
[EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of H. Maenen
Sent: Friday, 8 October 2004 00:41
To: U.S.
Metric Association
Cc: [EMAIL PROTECTED]
Subject: [USMA:31242] RE: US
Customary on Australian Pay TV
All these
different labelling requirements shown in the message below show how phoney the
TABD demand for 'supplementary indications' on labels, i.e. with ifp added
to metric units in the EU is.
Let's
hope that the EU will not again give in when 2010 looms. We must monitor
the TABD website for a renewal of their campaign.
Han
========================================
Message date : 06-10-2004 22:50
>From : "Terry Simpson"
<[EMAIL PROTECTED]>To : "U.S. Metric
Association"
<[EMAIL PROTECTED]>Copy to :
Subject : [USMA:31233] RE: US Customary on Australian Pay TV
> Of Stephen Gallagher
>the Australian Government defines the US as
>"the world's largest market". They're using, of
>course more than just population to define "largest".
They are also using a particular definition of 'market'.
>If the EU could become the world's "largest" market
>it might be able to enforce some metric requirements.
One of the aims of trade rule harmonisation is to eliminate regulation
related market boundaries. The business market for jam is worldwide by
default, and businesses may choose to target different consumer markets
based on regional preferences for organic versions, seedless versions etc.
However, different packaging and label laws force manufacturers to run their
businesses around legislative markets. UK jam manufacturers selling 500 g
jars in France are forbidden
by law from selling that size in the UK. So
they would have to have two different jar sizes and therefore would be
inclined to talk about the 'French' market and the 'UK market' even if the
business market is identical in all other respects.
As another example, the US Federal law requires warning labels on alcohol
that mention the 'Surgeon General'. That prevents the same label being used
outside the US.
UK
law permits liquor in 700 ml bottles but forbids 750 ml bottles. US law
permits 750 ml but forbids 700 ml. So there is a US
and UK
government
enforced division of whisky sales into markets by region, regardless of how
the distillers would otherwise perceive the markets.
