Reference Date: 2005-02-01
http://www.iabusnet.org/templates/main/articleprint.cfm?ID=178

Presented to you by the Iowa Business Network
Converting to the Metric System
U.S. Small Business Administration

The U.S. government's decision to mandate the metric system as the preferred
system of weights and measures for procurement contracts will have far
reaching implications for the business community. Metrication will have an
impact on both product-oriented and service-oriented firms. For example, a
retail business currently selling fabric in units of inches and yards will,
after conversion, sell fabric in centimetres and metres. Similarly, a
janitorial firm wanting cleaning contracts will bid on office space based on
specifications for square and cubic meters. 

Metrication will create a new business language. Despite new opportunities,
some small business owners will resist metrication. You should, however,
convert as quickly as possible. Why? The answer is simple. Those among the
first to convert will improve competitiveness and market access and achieve
standardization savings. Those who are slow to convert will recover little,
if any, of their costs. The conversion process is a procedure owners must
undergo in order to retain their share of federal contracts. Any small
businesses failing to make the transition will not be competitive in metric
markets of the future. 

THE PROCESS 

Metric conversion is not necessarily a complicated process. But, it will
take time and careful planning to make the transition as cost-effective and
as efficient as possible. There are a number of steps you can take to
simplify the process. 

First-Cut
This is the initial stage in metric conversion, where you perform a quick,
rough analysis to determine if conversion is warranted. Questions you should
address are:
 When should you start developing a metric capability?
 How fast should you phase-in metric capability?
 What is involved in moving in that direction?
 
Once you have assessed and answered these questions, you are ready to
analyse the market to assure yourself there is or will be a large enough
market to justify the investment. Also during this stage, prepare a cost
analysis for an estimate of the costs and prepare a preliminary phase-in
plan to identify when to start implementation. Your analysis should include:


Market Analysis
 Define goals and objectives 
 Check metric products' sales trends (foreign and domestic)
 Check suppliers, competitors and trade associations for trends 
 Identify types of product conversions and their impact on servicing work 
 Project customary vs. metric new business 

Cost Analysis 
 Add, replace or modify tools and service equipment 
 Add, replace or modify inspection and test equipment 
 When necessary, train employees in metric 
 Maintain, store and handle dual inventories, work to reduce and phase-out
non-metric items 
 Revise service order forms and other documents 
 Project total costs for developing metric servicing capability 

Preliminary Metric Phase-in Decision 
 Review projected sales revenues 
 Consider alternative phase-in plans for cost reductions 
 Evaluate non-cost considerations 
 Make preliminary decision
 
By analysing these factors, you will be able to:
 Identify new market areas 
 Determine if your market is saturated with small businesses offering
similar services 
 Estimate the initial cost 
 Outline a conversion method
 
Planning 
Next, start your planning. This process usually focuses on four major areas:
 Demand forecasting 
 Service planning 
 Personnel training 
 Paperwork changes

 
Demand Forecasting 
 Trends in converting products now serviced to metric 
 Potential new metric product service work 
 Sales literature 
 Customer notification 
 Continuing metric market research
 
Service Planning 
 Tools and service equipment 
 Inspection and test equipment 
 Performance and testing specifications 
 Metric supply sources 
 Purchasing specifications 
 Dual inventory facilities procedures 
 Scheduling metric servicing phase-in (lead time requirements)
 
Personnel Training 
 Employee notification 
 Training needs identification 
 Training materials availability (including shop charts)
 Scheduling training
 
Paperwork Changes 
 Service order forms 
 Testing reports 
 Parts/tools check-out forms 
 Accounting records 
 Scheduling procedural/printing changes 

By working through the areas described above, you now have a comprehensive,
detailed metric servicing plan. But, before you make a final decision, there
are two additional cost factors to consider. First, consider whether you
will need to borrow money to cover the costs of metrication. Second,
consider the tax implications of your metric phase-in plan. With this
information you will be able to prepare a fairly accurate cost projection,
which can be incorporated into the financial section of your business plan
and used to justify investment costs if you apply for a loan.
 
Phase-In 
Now you are ready to begin the final stage of the metrication process:
Phase-In. A usual way to begin this stage is to schedule a meeting in which
you affirm your commitment to the metric program. Employee motivation and
support can be enhanced by outlining the importance of the program to the
future of the company and to job security. Also, keeping employees informed
about and identifying their roles in the process will alleviate fears and
make the transition smoother. Remember, your employees are a vital key to
the success or failure of the conversion process.
 
As your company changes to metric, it is critically important that you keep
a continuous check on how closely the conversion process correlates with
your plans. Many companies have discovered that the most effective way of
accomplishing this is by having frequent meetings of task leaders to review
the previous week's experience, and by generating a set of special reports
for use by the leaders. The contents of these reports should be tied closely
to your phase-in plans. 

METRIC INFORMATION 
Excellent sources for further information and assistance on metric
conversion and the metric system are available. Make it your business to
know what information is available, where to get it, and how to use it.
Several sources of information include:
 
American National Metric Council 
1735 North Lynn St., Suite 950 
Arlington, VA 22209 

National Institute of Standards and Technology 
Office of Metric Programs 
Gaithersburg, MD 20899
 
American National Standards 
1430 Broadway 
New York, NY 10018
 
U.S. Metric Assn., Inc.
10245 Andasol Ave.
Northridge, CA 91325
 
U.S. Small Business Administration 
409 Third St. SW 
Washington, DC 20416 

Presented to you by the Iowa Business Network.

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