Joe Bastardi is a U.S. weather forecaster; he gives long range forecasts
also for Europe. It is interesting that he does not use any measuring
units,
"Joe Bastardi"
What a great name!
Your point echos - to some degree - what I was thinking on my drive to work
this morning.
Radio 1 (from the BBC) don't use units at all in the weather forecast - not
even numbers.
They've settled on "very cold", "Cold", "mild" etc etc.
One wonders if they got fed up with people asking for "Just celsius" and
other people asking for "Celsius and Fahrenheit" all the time and decided to
use descriptives instead?